Original article by Mitchell Bingeman
The Australian – Page: 3 : 10-Sep-15

It is estimated that video content now comprises more than 50 per cent of all consumer traffic on Telstra’s fixed-line broadband network. The introduction of subscription video-on-demand services in particular has resulted in a sharp rise in Australian internet traffic, and now accounts for about 15 per cent of traffic on Telstra’s network. The so-called "Netflix effect" has prompted telcos to increase the capacity of their broadband networks.

CORPORATES
TELSTRA CORPORATION LIMITED – ASX TLS, NETFLIX INCORPORATED, IINET LIMITED – ASX IIN, NBN CO LIMITED, SINGTEL OPTUS PTY LTD, YOUTUBE INCORPORATED, FACEBOOK INCORPORATED, INSTAGRAM LLC, AUSTRALIAN SUBSCRIPTION TELEVISION AND RADIO ASSOCIATION (ASTRA) INCORPORATED