Original article by Jake Mitchell
The Australian – Page: 25 : 23-May-16

The 9Now website of Nine Entertainment Company has gained almost 1.2 million subscribers since it was launched in February 2016. The site offers live streaming of Nine’s primary and digital channels, as well as a catch-up service. Access to 9Now is free, but users must register, which Nine’s chief marketing and digital officer Alex Parsons says has not been a deterrent. Data from Nielsen shows that 9Now boasted a unique audience of 1.6 million in March 2016.

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