Original article by Max Mason
The Australian Financial Review – Page: 27 : 19-Sep-16

IPG Mediabrands’ global CEO Henry Tajer argues that the Federal Government’s proposed cross-media ownership reforms do not go far enough. He say the reforms should encourage consolidation in the sector, noting that Australia has too many media companies given the nation’s population. Tajer adds that the reforms should also take into account global companies that already have a presence in Australia – such as Facebook and Google – and ones that will enter the market in coming years.

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