Original article by Eli Greenblat
The Australian – Page: 19 & 20 : 2-Nov-16

The Australian market share of German supermarket chain Aldi is currently less than 10 per cent, although local CEO Tom Daunt believes that the group can lift this to 14-15 per cent within the next several years. He also concedes that growth in store numbers across the eastern states will slow in coming years. Daunt stresses that Aldi will maintain its policy of having the lowest grocery prices, while the group intends to refurbish all of its existing east coast stores in order to be competitive in the fresh food segment of the grocery market.

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