Original article by John Durie
The Australian – Page: 21 : 30-Jun-17
Australian-listed Bega Cheese will assume ownership of the iconic Vegemite brand on 30 June. Bega paid $A460m for the local food brands of Mondelez, including Vegemite, Zoosh, Bonox and peanut butter products that were formerly sold under the Kraft brand. The Mondelez assets will contribute 40 per cent of Bega’s earnings and 25 per cent of its revenue. Bega undertook a $A122.5m capital raising to help finance the Mondelez deal.
CORPORATES
BEGA CHEESE LIMITED – ASX BGA, MONDELEZ AUSTRALIA (FOODS) LIMITED, MONDELEZ INTERNATIONAL INCORPORATED, KRAFT FOODS INCORPORATED, MURRAY GOULBURN CO-OPERATIVE COMPANY LIMITED