Original article by Max Mason
The Australian Financial Review – Page: 29 : 30-Apr-18

WIN Corporation, Prime Media and Southern Cross Austereo want the Federal Government to further relax cross-media ownership laws by scrapping the rule that a company can own just one TV broadcasting licence in a single market. This would enable regional broadcasters to merge, which Prime CEO Ian Audsley warns is crucial to the sector’s survival. He notes that the cost of buying content is rising while audiences and advertising revenue are fragmenting. Regional broadcasters have also called for the "two radio licences to a market" rule to be scrapped.

CORPORATES
WIN CORPORATION PTY LTD, PRIME MEDIA GROUP LIMITED – ASX PRT, SOUTHERN CROSS AUSTEREO PTY LTD, SOUTHERN CROSS MEDIA GROUP LIMITED – ASX SXL, AUSTRALIA. DEPT OF COMMUNICATIONS AND THE ARTS, NINE NETWORK AUSTRALIA LIMITED, SEVEN NETWORK LIMITED, TEN NETWORK HOLDINGS LIMITED, GOOGLE INCORPORATED, FACEBOOK INCORPORATED, NETFLIX INCORPORATED, STAN ENTERTAINMENT PTY LTD, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FAIRFAX MEDIA LIMITED – ASX FXJ