Foxtel targets cricket in streaming push

Original article by Max Mason
The Australian Financial Review – Page: 19 : 3-Jul-18

Foxtel is said to be aiming to launch its direct-to-consumer sports streaming video service in early November, to coincide with the start of its cricket coverage. The new service is tipped to have separate branding to distinguish it from other Foxtel products, and is part of the pay-TV group’s push to increase its market penetration. Foxtel’s broadcasting rights deal with Cricket Australia includes exclusive streaming rights.

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