Original article by Miranda Ward
The Australian Financial Review – Page: 27 : 25-Nov-21

Prime Media Group’s CEO Ian Audsley says the proposed takeover by Seven West Media is in the best interests of the regional affiliate’s shareholders. He has told Prime’s AGM that digital disruption has had an "irreversible and negative" impact on traditional media businesses in regional Australia. Audsley also warned that Prime’s future would be uncertain if the merger does not proceed. In addition, he has criticised the federal government – and the National Party in particular – over its failure to pursue further media reforms.

CORPORATES
PRIME MEDIA GROUP LIMITED – ASX PRT, SEVEN WEST MEDIA LIMITED – ASX SWM, NATIONAL PARTY OF AUSTRALIA