News bargaining code a success not to be repeated: Sims

Original article by John Davidson
The Australian Financial Review – Page: 21 : 1-Mar-22

Australian Competition & Consumer Commission chairman Rod Sims claims that the news media bargaining code has been one of the most successful policy initiatives in 50 years. The code requires technology platforms such as Google and Facebook to pay Australian media outlets for their content, and has seen Facebook and Google pay Australian media companies over $200 million since it took effect in March 2021. However, Sims does not consider the code should be used as a ‘template’ for a wider crackdown on big technology companies.

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