$100m play looms for World Cup TV rights

Original article by John Stensholt, Jessica Halloran
The Australian – Page: 5 : 16-Aug-23

Optus is believed to have paid up to $30m for the broadcasting rights to the 2023 FIFA Women’s World Cup. It has also on-sold the free-to-air rights to selected matches to Seven West Media for about $4m. FIFA has set a deadline of 19 September to submit bids for the local broadcasting rights to the next men’s and women’s World Cup tournaments; it is believed to be seeking up to $100m for the rights, following the ratings success of the 2023 Women’s World Cup. Optus, SBS and the three commercial free-to-air networks are expected to submit bids.

CORPORATES
FEDERATION INTERNATIONALE DE FOOTBALL ASSOCIATION, SINGTEL OPTUS PTY LTD, SEVEN WEST MEDIA LIMITED – ASX SWM, SEVEN NETWORK LIMITED, SPECIAL BROADCASTING SERVICE (SBS)

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