Original article by Eli Greenblat
The Australian – Page: 13 & 19 : 29-Nov-23

The Australian Retailers Association recently forecast that consumers will spend $6.36bn across the Black Friday/Cyber Monday weekend. Data showing that retail sales fell by a seasonally 0.2 per cent in October suggests that many consumers had delayed their spending in order to take advantage of the increasingly popular four-day sales event. Retailers are also believed to have offered larger Black Friday/Cyber Monday discounts of up to 30 per cent, compared with about 26 per cent in 2022. Meanwhile, the National Retail Association’s director Rob Godwin says Christmas sales will be a "make-or-break" period for many retailers.

CORPORATES
AUSTRALIAN RETAILERS ASSOCIATION, NATIONAL RETAIL ASSOCIATION LIMITED