Author: roymorgansocial

Aldi is now the most-read supermarket catalogue, but Coles & Woolworths convert more readers into shoppers

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 24-Mar-17

A Roy Morgan Single Source survey has found that 5.1 million Australians aged 14+ read or looked into an Aldi catalogue in the year to December 2016. Aldi’s weekly catalogue reach surpassed that for Coles (4.9 million) and Woolworths (4.8 million) for the first time in 2016. Readership of Aldi catalogues has now grown for three consecutive years, up 28 per cent over the period from four million Australians a week in 2013. IGA’s catalogues also gained readers from 2013 to 2015 but declined in 2016. The survey also shows that 52 per cent of Woolworths’ catalogue reach leads to a sale (up from 48 per cent in 2013), just ahead of 50 per cent for Coles (up from 46 per cent). Aldi’s reader-to-shopper conversion rate is unchanged over the period at 38 per cent, while IGA’s has grown from 36 to 37 per cent.

CORPORATES
ROY MORGAN RESEARCH LIMITED, ALDI STORES SUPERMARKETS PTY LTD, COLES SUPERMARKETS AUSTRALIA PTY LTD, WOOLWORTHS SUPERMARKETS, IGA

True commitment or fair-weather fandom: which AFL teams have the most engaged supporters?

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 23-Mar-17

A Roy Morgan Single Source survey has found that just over 6.2 million Australians aged 14+ (or 31.5% of the population) reported that they "almost always or occasionally" watched regular season AFL on TV in the year to December 2016. Fans of the North Melbourne Kangaroos (77.5%) and Port Adelaide Power (77.1%) are most likely to watch regular-season matches on TV, while supporters of the Brisbane Lions (46.9%) and Sydney Swans (52.9%) are least likely to do so. Meanwhile, supporters of the Melbourne Demons (48.7%) are far more likely than other teams’ fans to go to an AFL match.

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIAN FOOTBALL LEAGUE, NORTH MELBOURNE FOOTBALL CLUB LIMITED, PORT ADELAIDE FOOTBALL CLUB, BRISBANE LIONS FOOTBALL CLUB, SYDNEY SWANS FOOTBALL CLUB, MELBOURNE FOOTBALL CLUB, HAWTHORN FOOTBALL CLUB, WESTERN BULLDOGS FOOTBALL CLUB

1 in 4 new car buyers watch the Formula 1

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 22-Mar-17

A Roy Morgan Single Source survey has found that 13 per cent of Australians aged 14+ (2.65 million people) reported "almost always" or "occasionally" watching Formula 1 car racing on TV in the 12 months to December 2016. However, this rises to 24 per cent among Australians who intend to buy a new car this year. The survey also shows that 48 per cent of F1 viewers regard themselves as "a bit of a car enthusiast", and 37 per cent "would like a car that handles like a racing car". The levels of agreement with these automotive attitudes are more than twice as high among F1 viewers than the average Australian. Meanwhile, F1 viewers are around twice as likely as the average new car buyer to have Audi (106 per cent more likely) or Holden Special Vehicle (+97 per cent) on their shortlist of makes. They are also much more inclined to be considering a Jeep (68 per cent more likely than average), Mercedes-Benz (+49 per cent) or BMW (+47 per cent).

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUDI AG, HOLDEN SPECIAL VEHICLES, JEEP, MERCEDES-BENZ AG, BMW AG, SKODA AUTOMOBILOVA AS, MITSUBISHI MOTORS CORPORATION, LEXUS, VOLKSWAGEN AG, LAND ROVER, TESLA MOTORS INCORPORATED

Shell first into crisis breach to shore up local gas supply

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Original article by Angela Macdonald-Smith, Mark Ludlow
The Australian Financial Review – Page: 12 : 22-Mar-17

Shell Australia will undertake a $A500m gas well drilling program in south-east Queensland. Dubbed Project Ruby, it could comprise up to 161 new wells, which will supply gas to both the domestic and export markets. Shell has also advised that the amount of gas it supplies to the domestic market will increase by 10 per cent in 2017, to more than 75 petajoules. Meanwhile, Shell Australia chairman Andrew Smith notes that it is cheaper to ship gas from the US to Victoria than from Queensland.

CORPORATES
SHELL COMPANY OF AUSTRALIA LIMITED, ROYAL DUTCH SHELL PLC, QUEENSLAND. DEPT OF THE PREMIER AND CABINET, ARROW ENERGY LIMITED, PETROCHINA COMPANY LIMITED, QUEENSLAND CURTIS LNG PTY LTD, SANTOS LIMITED – ASX STO, GLADSTONE LNG PTY LTD, AUSTRALIA. DEPT OF THE PRIME MINISTER AND CABINET

The Australian alcohol retail market in review

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 21-Mar-17

The latest Alcohol Retail Currency report from Roy Morgan Research shows that Australians spent $14.5 billion on alcohol they purchased from a liquor retailer (as opposed to a bar or other licensed venue) in 2016. Dan Murphy’s accounted for nearly 30% of the total dollars (or $4.3 billion) spent on alcohol (up from 25.4% in 2015). Woolworths’ two other alcohol retailers, Woolworths Liquor and BWS, saw their market share shrink, but the three Woolworths-owned retailers had a total dollar market share of 49.2% ($7.1 billion). First Choice was the best of the Coles-owned liquor retailers, growing its market share from 4.5% to 5.0% ($0.7 billion) over the last year, while ALDI Liquor increased its share to 3.5% (or $0.5 billion) from 2.4% year-on-year. Proportionally speaking, supermarket-owned chains now account for 72.3% of the total market share (up on 69.1% in 2015), with other alcohol retailers trending either downwards or steady.

CORPORATES
ROY MORGAN RESEARCH LIMITED, DAN MURPHY’S, WOOLWORTHS LIQUOR, BWS – BEER WINE SPIRITS, WOOLWORTHS LIMITED – ASX WOW, FIRST CHOICE LIQUOR SUPERSTORE, COLES GROUP LIMITED, ALDI LIQUOR, ALDI STORES SUPERMARKETS PTY LTD, LIQUORLAND (AUSTRALIA) PTY LTD, THIRSTY CAMEL PTY LTD, CELLARBRATIONS, VINTAGE CELLARS (AUSTRALIA) PTY LTD

Port Hedland’s iron spirit surfaces again

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Original article by Paul Garvey
The Australian – Page: 19 & 22 : 21-Mar-17

Housing rent charges in Port Hedland rose by $A10 per week in the December 2016 quarter, according to data from the Pilbara Development Commission. It was the first quarterly rise in rents since 2012, and reflects the recent rebound in the iron ore price. The average advertised sale price of homes in Port Hedland rose for the first time since 2013. The average rent in Port Hedland is now $A506 per week, compared with nearly $A2,600 at the height of the mining boom. The iron ore price has reached a peak of more $US90 per tonne, but many forecasters do not expect this to be sustained.

CORPORATES
PILBARA DEVELOPMENT COMMISSION, EVANS AND PARTNERS PTY LTD, WESTERN AUSTRALIA. DEPT OF TREASURY AND FINANCE, RIO TINTO LIMITED – ASX RIO, BHP BILLITON LIMITED – ASX BHP, FORTESCUE METALS GROUP LIMITED – ASX FMG, FIRST NATIONAL REAL ESTATE GROUP

Laws not the only obstacle to mega-mergers

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Original article by Max Mason
The Australian Financial Review – Page: 30 : 20-Mar-17

The Australian Government’s cross-media ownership reform bill is slated to be debated by the Senate on 20 Match 2017. However, even if the bill is passed by Parliament, it remains uncertain as to whether the reforms will result in large-scale mergers in the media sector. Aside from the fact that there may not be sufficient support among executives and shareholders for such deals, any mergers would be aimed primarily at competing with Google and Facebook for advertising revenue in the long-term, rather than rival media companies.

CORPORATES
FAIRFAX MEDIA LIMITED – ASX FXJ, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, SOUTHERN CROSS MEDIA GROUP LIMITED – ASX SXL, WIN CORPORATION PTY LTD, SEVEN WEST MEDIA LIMITED – ASX SWM, PRIME MEDIA GROUP LIMITED – ASX PRT, NEWS CORP AUSTRALIA PTY LTD, NEWS CORPORATION – ASX NWS, TEN NETWORK HOLDINGS LIMITED – ASX TEN, FOXTEL MANAGEMENT PTY LTD, NOVA ENTERTAINMENT PTY LTD, MULTI CHANNEL NETWORK PTY LTD, SKY NEWS, APN NEWS AND MEDIA LIMITED – ASX APN, REA GROUP LIMITED – ASX REA, STAN ENTERTAINMENT PTY LTD, FACEBOOK INCORPORATED, GOOGLE INCORPORATED, AUSTRALIAN LABOR PARTY, AUSTRALIAN GREENS

Union backs ACTU boss on breaking law

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Original article by Aaron Patrick, David Marin-Guzman
The Australian Financial Review – Page: 5 : 17-Mar-17

Comments by new ACTU secretary Sally McManus suggesting that it was reasonable to break unfair laws have been widely criticised. Representatives from the Business Council of Australia, the Australian Industry Group and the Council of Small Business Organisations of Australia were among those to condemn her remarks. Federal Opposition leader Bill Shorten does not support McManus, saying his approach to bad laws was to get them changed. McManus has refused to retract her comments.

CORPORATES
ACTU, BUSINESS COUNCIL OF AUSTRALIA, THE AUSTRALIAN INDUSTRY GROUP, COUNCIL OF SMALL BUSINESS ORGANISATIONS OF AUSTRALIA LIMITED, AUSTRALIAN LABOR PARTY, CONSTRUCTION, FORESTRY, MINING AND ENERGY UNION OF AUSTRALIA, AUSTRALIA. FAIR WORK COMMISSION, AUSTRALIA. DEPT OF HUMAN SERVICES. MEDICARE AUSTRALIA, MASTER BUILDERS AUSTRALIA INCORPORATED, AUSTRALIA. DEPT OF EMPLOYMENT

What a difference a decade makes: our changing culinary habits and attitudes

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 16-Mar-17

A Roy Morgan Single Source survey has found that 58.9% of Australians aged 14+ visited a cafe for coffee or tea at least once in an average three months in the year to December 2016. This compares with 51.1% in the year to December 2006. The survey also shows that the number of Australians who visit a cafe for a snack or meal at least once per quarter has risen from 40.8% to 48.2% over this period. Likewise, the number of Australians who go to a pub for a meal has risen from 38.8% to 44.5%, while dining at licensed restaurants has increased from 50.6% to 54.7%.

CORPORATES
ROY MORGAN RESEARCH LIMITED

Roy Morgan real unemployment down in February, now 9.4% (1.253m) down 0.6% from Feb 2016

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 15-Mar-17

A Roy Morgan Research survey has found that Australia’s real unemployment rate was 9.4 per cent in February 2017, while the under-employment rate was 8.5 per cent. A total of 2.390 million Australians (17.9% of the workforce) were either unemployed or under-employed, which is down 90,000 (or 0.9%) from February 2016. Some 1.253 million Australians are now unemployed (down 66,000 in the last 12 months), while 1,137,000 are under-employed (down 24,000 in 12 months). Meanwhile, the total Australian workforce was 13,348,000 (up 174,000 since February 2016) and total employment was 12,095,000 (up 240,000 in a year). The official unemployment rate was 5.7 per cent in January 2017.

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIAN BUREAU OF STATISTICS