M6950 Market Research and Statistical Services

Yahoo7 partners with Roy Morgan – Bringing Helix Personas to the Yahoo7 Data Sciences Suite

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 23-Oct-14

Roy Morgan Research and Yahoo!7 have announced a new commercial partnership that integrates Australia’s leading consumer segmentation tool, Helix Personas with Yahoo!7’s advertising solutions. The partnership combines Yahoo!7’s online insights with Roy Morgan’s geo-psychographical behavioural segmentation to provide advertisers with even more effective targeting for specific audience groups across the Yahoo!7 network

CORPORATES
ROY MORGAN RESEARCH LIMITED, YAHOO!7 COMMUNICATIONS AUSTRALIA PTY LTD, SEVEN WEST MEDIA LIMITED – ASX SWM

More Aussie women getting sporty

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 22-Oct-14

A Roy Morgan Single Source survey has found that 22 per cent of Australian women aged 14+ jogged regularly or occasionally in the year to June 2014. This compares with just 15 per cent in the year to June 2010. The number of women who participate in yoga has risen from 9.4 per cent to 14.4 per cent over this period, while participation in cycling has risen from 11 per cent to 16 per cent

CORPORATES
ROY MORGAN RESEARCH LIMITED

Deal is on! $$$ Save 78% on All-You-Can-Eat Yum Cha & Skydive Combo! Only 4 days left! Click to Buy Now!

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 21-Oct-14

A Roy Morgan Single Source survey has found that 18 per cent of Australians aged 14+ visited a Group Buying website in an average four-week period during the year to June 2014. Some 63 per cent visit just one such website, while 31 per cent use two or three Group Buying websites. The survey also shows that Group Buyers are more likely than the average Australian to use coupons and shopper dockets, and to feel comfortable providing their credit card details online

CORPORATES
ROY MORGAN RESEARCH LIMITED, GROUPON AUSTRALIA PTY LTD, CATCH-OF-THE-DAY.COM.AU, LIVINGSOCIAL, DEALSDIRECT.COM.AU PTY LTD, SCOOPON.COM.AU PTY LTD, CUDO PTY LTD, SPREETS PTY LTD, YAHOO!7 COMMUNICATIONS AUSTRALIA PTY LTD

CBA slip to hit management pay

roymorgansocial Leave a comment

Original article by James Eyers
The Australian Financial Review – Page: 21 : 22-Oct-14

A new survey by Roy Morgan Research shows that the Commonwealth Bank’s overall customer satisfaction rating has fallen by one per cent to 81.1 per cent. Meanwhile, Westpac’s rating has risen by 1.1 per cent to 81 per cent. The Commonwealth Bank has also fallen further in Roy Morgan’s measure of customers’ satisfaction with their main financial institution, ranking behind Westpac and the ANZ Bank. The Roy Morgan customer satisfaction data is used in determining Commonwealth Bank executives’ long-term incentives

CORPORATES
COMMONWEALTH BANK OF AUSTRALIA – ASX CBA, ROY MORGAN RESEARCH LIMITED, WESTPAC BANKING CORPORATION – ASX WBC, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ, COMMONWEALTH FINANCIAL PLANNING LIMITED, FINANCIAL WISDOM LIMITED, NATIONAL AUSTRALIA BANK LIMITED – ASX NAB, DBM AUSTRALIA LIMITED, WEALTH INSIGHTS PTY LTD

Guardian Pharmacy guards top spot in customer satisfaction

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 16-Oct-14

A Roy Morgan Single Source survey has found that Guardian Pharmacy had a customer satisfaction rating of 91 per cent in the year to August 2014. Rival chemist chains Priceline Pharmacy and Chemist Warehouse both had customer satisfaction ratings of 90 per cent, ahead of Amcal and Chemmart. Guardian was also the winner of its category in the 2013 Roy Morgan Customer Satisfaction Awards

CORPORATES
ROY MORGAN RESEARCH LIMITED, GUARDIAN PHARMACY, PRICELINE PHARMACY, CHEMIST WAREHOUSE, AMCAL CHEMISTS, AMCAL MAX, CHEM MART PTY LTD

Nest intentions: Aussies getting lazier when it comes to home improvement

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 15-Oct-14

A Roy Morgan Single Source survey has found that 30.5 per cent of Australians aged 14+ made minor repairs or alterations to their home in the year to June 2014. This compares with 33.4 per cent in the year to June 2010. The survey also shows that the number of Australians who painted something inside or outside their home has fallen from 22.5 per cent to 20.7 per cent over this period

CORPORATES
ROY MORGAN RESEARCH LIMITED

Smartphone users making video calls when their dearest aren’t nearest

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 14-Oct-14

A Roy Morgan Single Source survey has found that 21.8 per cent of Australian smartphone users aged 14+ who were born overseas made video calls in an average four-week period during the year to June 2014. This compares with just 11.3 per cent of those born in Australia. The survey also found that one in seven Australian smartphone users overall made video calls, compared with about one in eight a year ago

CORPORATES
ROY MORGAN RESEARCH LIMITED, TELSTRA CORPORATION LIMITED – ASX TLS, SINGTEL OPTUS PTY LTD, VODAFONE AUSTRALIA LIMITED, TPG TELECOM LIMITED – ASX TPM, AMAYSIM AUSTRALIA PTY LTD, LEBARA AUSTRALIA LIMITED, BOOST MOBILE

Higher value Super members rate performance of industry funds ahead of retail funds

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 12-Oct-14

A Roy Morgan Single Source survey has found that 84.4 per cent of Australians aged 14+ who are members of industry superannuation funds and whose super balance exceeds $A700,000 are satisfied with the financial performance of their fund. Likewise, 76 per cent of retail fund members whose super balance tops $A700,000 are satisfied with their fund. In contrast, just 46.1 per cent of industry fund members and 51.8 per cent of retail fund members whose super balance is less than $A5,000 are satisfied with the financial performance of their fund

CORPORATES
ROY MORGAN RESEARCH LIMITED, CONSTRUCTION AND BUILDING UNIONS’ SUPERANNUATION FUND, UNISUPER LIMITED, SUNSUPER PTY LTD, REST SUPER PTY LTD, HOST-PLUS, AUSTRALIANSUPER PTY LTD, FIRST STATE SUPER, HEALTH EMPLOYEES’ SUPERANNUATION TRUST AUSTRALIA LIMITED

Lollies in the locker room

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 10-Oct-14

A Roy Morgan Single Source survey has found that 33 per cent of Australians aged 14+ who regularly participate in team sports bought lollies in an average four-week period during the year to June 2014. The research also shows that 44 per cent of volleyball players buy lollies, followed by field hockey, rugby league and cricket players (39 per cent)

CORPORATES
ROY MORGAN RESEARCH LIMITED

Toyota still Australia’s most trusted auto brand

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 9-Oct-14

A Roy Morgan Single Source survey has found that 34.3% of Australians who intend to buy a new car agree that Toyota is an automotive brand that can be trusted. The survey, which was carried out in the year to July 2014, also shows that BMW and Mercedes are the next most-trusted brands. Jordan Pakes of Roy Morgan Research notes that there has been a continued decline in trust for Holden and Ford. They will both cease local manufacturing in several years’ time, as will Toyota

CORPORATES
ROY MORGAN RESEARCH LIMITED, TOYOTA MOTOR CORPORATION AUSTRALIA LIMITED, BMW AG, MERCEDES-BENZ AG, GM HOLDEN LIMITED, GENERAL MOTORS CORPORATION, FORD MOTOR COMPANY AUSTRALIA LIMITED