Original article by Dominic White
The Australian Financial Review – Page: 3 : 16-Jul-15

Politicians and advertising industry executives have praised the late Neil Lawrence, following his death while on holiday in the Maldives. The founder of Lawrence Creative Strategy was responsible for the election-winning "Kevin 07" marketing campaign for the Australian Labor Party, as well as the "Keep Mining Strong" campaign against Labor’s proposed mining tax in 2010. He also developed Qantas’s "Feels Like Home" marketing campaign in 2014.

CORPORATES
LAWRENCE CREATIVE STRATEGY PTY LTD, AUSTRALIAN LABOR PARTY, QANTAS AIRWAYS LIMITED – ASX QAN, STW COMMUNICATIONS GROUP LIMITED – ASX SGN, WESFARMERS LIMITED – ASX WES, AGL PETROLEUM, BHP BILLITON LIMITED – ASX BHP