Making in-roads: the rise of the Small SUV

Original article by Roy Morgan Research
Market Research Update – Page: Online : 2-Oct-14

A Roy Morgan Single Source survey has found that the proportion of Australia’s new car intenders considering or planning to purchase an SUV for their next vehicle has grown by more than 40% since 2011. The survey, which was carried out in the year to June 2014, also shows that some 180,000 people will consider buying a small SUV in the next four years, compared with just 71,000 in the year to June 2011

CORPORATES
ROY MORGAN RESEARCH LIMITED, HYUNDAI MOTOR COMPANY AUSTRALIA PTY LTD, NISSAN MOTOR COMPANY (AUSTRALIA) PTY LTD, VOLKSWAGEN AUSTRALIA, MAZDA AUSTRALIA PTY LTD, HONDA AUSTRALIA PTY LTD

Australia’s new car intenders hit the brakes

Original article by Roy Morgan Research
Market Research Update – Page: Online : 21-Aug-14

A Roy Morgan Single Source survey has found that 2.17 million Australians intend to buy a new car in the next four years. This is the lowest number since November 2012. The number of Australians who intend to buy a new car in the next 12 months has fallen to 608,000. Roy Morgan’s Helix Personas consumer segmentation tool shows that while the number of potential car buyers has declined across all seven Helix Communities, the most marked decreases have occurred among the "Getting By", "Today’s Families" and "Battlers" communities

CORPORATES
ROY MORGAN RESEARCH LIMITED, KIA MOTORS AUSTRALIA PTY LTD, SUBARU (AUST) PTY LTD, HYUNDAI MOTOR COMPANY AUSTRALIA PTY LTD, HONDA AUSTRALIA PTY LTD, BMW AUSTRALIA LIMITED

Luxury cars gain in popularity

Original article by Simon Evans
The Australian Financial Review – Page: 4 : 6-Aug-14

Data from the Federal Chamber of Automotive Industries shows that 89,867 new vehicles were sold across Australia in June 2014. This is 0.4 per cent lower than in June 2013, although sales of SUVs were 12.7 per cent higher. Meanwhile, prestige marques have enjoyed a surge in sales, with Porsche Cars Australia and Jaguar Land Rover Australia posting strong growth in sales and net profits

CORPORATES
FEDERAL CHAMBER OF AUTOMOTIVE INDUSTRIES, PORSCHE CARS AUSTRALIA PTY LTD, JAGUAR LAND ROVER AUSTRALIA PTY LTD, BRIGHTON JAGUAR, BMW AUSTRALIA LIMITED, MERCEDES-BENZ AUSTRALIA PTY LTD, TATA INDUSTRIES LIMITED