Turning hot and cold: how the weather changes Australians’ food likes and consumption

Original article by Roy Morgan Research
Market Research Update – Page: Online : 8-Oct-15

A Roy Morgan Single Source survey has found that around 45 per cent of Australians aged 14+ ate soup in an average week during the winter months of July to September. However, soup consumption more than halves to just 20 per cent on average during summer. In contrast, around 70 per cent of Australians eat salad during peak summer weeks in January to March, but consumption stays at around 60 per cent in the off-season. The survey also shows that in peak salad-eating weather each year, around 70 per cent of Australians agree that they like salad, while this figure dips only slightly in winter. Meanwhile, almost two-thirds agree that they like soup in winter, but only a bit more than 50 per cent admit to liking soup six months later.

CORPORATES
ROY MORGAN RESEARCH LIMITED

Most of us don’t eat enough fruit and veg

Original article by Roy Morgan Research
Market Research Update – Page: Online : 7-Jan-15

A Roy Morgan Single Source survey has found that just two per cent of Australians aged 14+ eat two serves of fruit and five serves of vegetables each day. The survey, which was carried out in the year to October 2014, also shows that more than 60 per cent of Australians eat no more than two serves of vegetables each day, while just six per cent eat five or more serves each day. Meanwhile, 33 per cent of women and 28 per of men eat the recommended two serves of fruit each day

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIA. NATIONAL HEALTH AND MEDICAL RESEARCH COUNCIL