FRUIT JUICES – AUSTRALIA

Sweet drinks much more popular with kids than older Aussies

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Original article by Roy Morgan Research
Market Research Update – Page: online : 5-Jan-17

A Roy Morgan Single Source survey has found that fruit juice and drinks, soft drinks, cordial and frozen beverages such as Slushies are all dramatically more popular with Australian children aged 6-13 years than with consumers aged 14 or older. In an average seven days, 62.3% of Australian children drink fruit juice/drinks at least once, 57.8% consume carbonated soft drinks, 32.4% drink cordial and 28.6% consume frozen drinks. Those figures exceed 100% as a substantial proportion of children are drinking more than one of these beverage types per week.

CORPORATES
ROY MORGAN RESEARCH LIMITED

Fruit juice brands fighting for shrinking market (except for trend-buster Nudie)

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 26-Oct-16

A Roy Morgan Single Source survey has found that 5.3 million Australians aged 14+ (26.9 per cent of the population) reported drinking packaged fruit juice in any given seven days in the year to June 2016. This compares with 6.6 million (35.2 per cent) in the year to June 2012. The survey also shows that 6.2 per cent of Australians drink supermarket-branded packaged fruit juice, ahead of Golden Circle (5.8 per cent) and Berri (5.7 per cent). Men (27.6 per cent) are slightly more likely than women (26.3 per cent) to consume packaged fruit juice, with young people of both genders being the most avid consumers. Meanwhile, the number of Australians who agree with the statement "I often buy drinks from juice bars" has risen from just under 1.6 million to just over 1.8 million.

CORPORATES
ROY MORGAN RESEARCH LIMITED, GOLDEN CIRCLE LIMITED, BERRI LIMITED, DAILY JUICE COMPANY, NUDIE PTY LTD

Australians put the squeeze on fruit juice brands

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 18-Nov-14

A Roy Morgan Single Source survey has found that 37 per cent of Australians aged 14+ consumed packaged fruit juice in the year to June 2014, compared with 48 per cent in the year to June 2010. Some 7.5 per cent of Australians now drink Berri juices, down from 13.3 per cent in 2010, while consumption of Golden Circle has fallen from 8.0 per cent to 5.6 per cent and Daily Juice consumption is down from 7.2 per cent to 5.2 per cent

CORPORATES
ROY MORGAN RESEARCH LIMITED, BERRI LIMITED, GOLDEN CIRCLE LIMITED, DAILY JUICE COMPANY, NUDIE PTY LTD, COLES GROUP LIMITED, WESFARMERS LIMITED – ASX WES, WOOLWORTHS LIMITED – ASX WOW