Original article by Roy Morgan Research
Market Research Update – Page: Online : 20-Oct-15
A Roy Morgan Single Source survey has found that 16 per cent of Australians aged 18+ (or 2.9 million people) played poker machines in the last three months, while 42 per cent of them (1.2 million people) play poker machines at least once a week. The survey, which was carried out in the year to June 2015, also shows that 51 per cent of people who played poker machines in the last three months decided how much to spend before participating, compared with 52 per cent of frequent players. Meanwhile, just 25 per cent of frequent poker machine players say they usually play on the spur of the moment, compared with 33 per cent of players overall.
CORPORATES
ROY MORGAN RESEARCH LIMITED