HOUSEHOLDS – AUSTRALIA

Richer (sort of), older (rapidly) and lonelier (definitely) – that’s Australians in a snapshot

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Original article by Simon Kuestenmacher
The New Daily – Page: Online : 3-Dec-25

The Household, Income and Labour Dynamics in Australia (HILDA) survey is one of the most important datasets in the country. The longitudinal study has been run by the Melbourne Institute since 2001 and is conducted by Roy Morgan. It tracks the same households year after year, capturing how life events ripple through finances, wellbeing and behaviour over time. The HILDA data shows that real household incomes are 35 per cent higher than in 2001, but Australians are feeling poorer now than two decades ago; while people have more money, they also face higher costs in categories they cannot avoid, such as housing, insurance and childcare. The data also shows that Australians are working later into life, while loneliness is rising, with Australians now having fewer close friends and less frequent social contact.

CORPORATES
UNIVERSITY OF MELBOURNE. INSTITUTE OF APPLIED ECONOMIC AND SOCIAL RESEARCH, ROY MORGAN LIMITED

Ownership of Solar Energy Systems is on the rise

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Original article by Roy Morgan
Market Research Update – Page: Online : 19-Nov-25

New data from Roy Morgan shows that 32% of Australian households (more than 3.3 million) now have some form of solar energy system, such as a solar hot water system, a solar heated swimming pool or rooftop solar panels with or without battery systems. These figures include 27% of households with solar panels and 5% with both solar panels and storage batteries. Western Australians are leading the way in solar panel ownership (37%) along with South Australian households (also 37%), followed by Queensland (33%). Households in these States are more likely to have solar panels than an average Australian household. Meawhile, households in South Australia and the Northern Territory (Darwin and Alice Springs) have a higher take-up of solar batteries (9% and 7% of households, respectively) compared to the national average (5%). While ownership of solar power storage batteries is at a much lower rate compared to solar panels, the federal government’s Cheaper Home Batteries Program is set to boost the future take-up of storage batteries nationwide.

CORPORATES
ROY MORGAN LIMITED

The life aquatic: swimming pool ownership in Australia

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Mar-15

A Roy Morgan Single Source survey has found that 12 per cent of Australian households have a swimming pool. The survey, which was carried out in the year to December 2014, also shows that 18 per cent of households in Perth have their own swimming pool, while pool ownership in Sydney (16%) and Brisbane (15%) is also above the national average. Meanwhile, just over 15% of Australian households with kids aged 6-11 have a pool, a figure that jumps to just over 20% for homes with children aged 12-15

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ROY MORGAN RESEARCH LIMITED

The life aquatic: swimming pool ownership in Australia

roymorgansocial Leave a comment

Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Mar-15

A Roy Morgan Single Source survey has found that 12 per cent of Australian households have a swimming pool. The survey, which was carried out in the year to December 2014, also shows that 18 per cent of households in Perth have their own swimming pool, while pool ownership in Sydney (16%) and Brisbane (15%) is also above the national average. Meanwhile, just over 15% of Australian households with kids aged 6-11 have a pool, a figure that jumps to just over 20% for homes with children aged 12-15

CORPORATES
ROY MORGAN RESEARCH LIMITED