Over half Australia’s online clothing dollars now stay local – but men still buying more from overseas

Original article by Roy Morgan Research
Market Research Update – Page: Online : 2-May-16

A Roy Morgan Single Source survey has found that Australians aged 14+ spent an estimated $A2,414m on men’s and women’s clothing online in the year to December 2015. Australia-based sites (whether online-only stores or the web-stores of traditional bricks-and-mortar retailers) accounted for $A1,366m (56 per cent) of this expenditure, while $A1,048m (44 per cent) went overseas. The survey also shows that women spent over $A1bn on clothes through Australian online stores in 2015, compared with $A550m on international sites. Conversely, Australian men favour international sites for clothes shopping – although their total expenditure is only around half of that of women.

CORPORATES
ROY MORGAN RESEARCH LIMITED

A name-brand tag matters more to men (and to the $5.7b they spend on men’s clothes)

Original article by Roy Morgan Research
Market Research Update – Page: Online : 11-Apr-16

A Roy Morgan Single Source survey has found that 4.4 million Australians aged 14+ agree with the statement, "I will buy a product because of the label". The survey, which was carried out in the year to December 2015, also shows that 2.3 million men (24 per cent) agree that they will buy a product because of the label, while 2.1 million women (21 per cent) agree with the statement. Meanwhile, brand-buying men bought an estimated 26 million items of menswear in 2015, costing an average of $A79 apiece, while brand-conscious women bought an estimated 55 million items of womenswear, costing an average of $A58 apiece.

CORPORATES
ROY MORGAN RESEARCH LIMITED

Man to Man closes 20 stores, sheds 100 staff

Original article by Leo Shanahan
The Australian – Page: 16 : 9-Jan-15

Ferrier Hodgson’s Brendan Richards is hopeful that a buyer will emerge for failed menswear retailer Man to Man, with indicative offers due by 9 January 2015. The retail chain will continue to operate 62 stores following the closure of 20 outlets, which will result in the loss of nearly 100 jobs. Man to Man has debts of $A28m, and went into voluntary administration in late 2014

CORPORATES
MAN TO MAN FASHION MENSWEAR, FERRIER HODGSON AND COMPANY, DEUTSCHE BANK AG