Original article by Roy Morgan
Market Research Update – Page: Online : 14-Jan-25

A Coalition Government, with a slim majority, would now win a Federal Election with two-party preferred vote narrowing from last week: L-NP 51.5% (down 1.5%) cf. ALP 48% (up 1.5%), the latest Roy Morgan survey finds. Primary support for the Coalition was unchanged at 40.5% and remains well ahead of the ALP on 30% (down 1%). Support for the Greens increased 0.5% to 12.5% – and their preferences shifted decisively in favour of the ALP this week after a closer than usual Greens preference split a week ago favoured the Coalition’s two-party preferred vote. Support for One Nation rebounded 1% to 4.5%, Other Parties were unchanged at 3.5% while support for Independents dropped 0.5% to 9%. On a State-based level the Coalition has retained its lead in Victoria, after the Coalition leadership change in that State, and also leads in Queensland, Western Australia and South Australia.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, AUSTRALIAN LABOR PARTY, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA, AUSTRALIAN GREENS, ONE NATION PARTY

Original article by Roy Morgan
Market Research Update – Page: Online : 17-Dec-24

A Coalition Government, with a slim majority, would now win a Federal Election with the two-party preferred vote unchanged from last week: L-NP 52% cf. ALP 48%, the latest Roy Morgan survey finds. Primary support for the Coalition increased 3% to 41% – the highest since the last Federal Election and came at the expense of One Nation 5% (down 1.5%), and drops in support for the ALP 27.5% (down 0.5%), Greens 12.5% (down 0.5%), and Other Parties 3.5% (down 0.5%) which all lost support. Support for Independents remained steady at 10.5%. The rise in Coalition primary came after the RBA left interest rates unchanged and the Coalition outlined its energy plan to bring in nuclear power and lower energy costs.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA, AUSTRALIAN LABOR PARTY, ONE NATION PARTY, AUSTRALIAN GREENS

Original article by Roy Morgan
Market Research Update – Page: Online : 17-Dec-24

A Coalition Government, with a slim majority, would now win a Federal Election with the two-party preferred vote unchanged from last week: L-NP 52% cf. ALP 48%, the latest Roy Morgan survey finds. Primary support for the Coalition increased 3% to 41% – the highest since the last Federal Election and came at the expense of One Nation 5% (down 1.5%), and drops in support for the ALP 27.5% (down 0.5%), Greens 12.5% (down 0.5%), and Other Parties 3.5% (down 0.5%) which all lost support. Support for Independents remained steady at 10.5%. The rise in Coalition primary came after the RBA left interest rates unchanged and the Coalition outlined its energy plan to bring in nuclear power and lower energy costs.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA, AUSTRALIAN LABOR PARTY, ONE NATION PARTY, AUSTRALIAN GREENS

Original article by Roy Morgan
Market Research Update – Page: Online : 10-Dec-24

A Coalition Government, with a slim two-party preferred majority: L-NP 52% cf. ALP 48% would now win a Federal Election, the latest Roy Morgan survey finds. The rise in Coalition support came after Israeli Prime Minister Benjamin Netanyahu criticised the Albanese Government’s approach to Israel and accused the Government of taking an ‘extreme anti-Israeli position’. Netanyahu blamed the arson attack on a Melbourne synagogue – now classified as a terrorist act – on the Government’s failure to call out antisemitism more consistently and firmly. In addition, a major strike by Woolworths workers led to shortages of key goods at many stores of Australia’s largest supermarket as Australians battle a cost of living crisis.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, AUSTRALIAN LABOR PARTY, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA

Original article by Roy Morgan
Market Research Update – Page: Online : 3-Dec-24

Coalition 51% (up 2%) are now ahead of the ALP 49% (down 2%) on a two-party preferred basis. If a Federal Election were held now the result would be ‘too close to call’ the latest Roy Morgan survey finds. As we said a week ago, when leaders meet world leaders there is often a short-term ‘boost’, but this usually proves short-lived as voters return to focusing on the ‘bread and butter’ issues. At home the Government did several deals last week – including several ‘deals’ with the Greens – to pass legislation. The Greens’ ‘deals’ included RBA governance reforms, a supermarket code of conduct, the Future Made in Australia scheme and housing reforms to boost rental supply – despite this ‘success’ Government support returned to where it was before Albanese met World leaders in South America at the APEC and G20 meetings.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, AUSTRALIAN LABOR PARTY, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA, AUSTRALIAN GREENS

Original article by Roy Morgan
Market Research Update – Page: Online : 26-Nov-24

ALP support at 51%, up 2% points from a week ago, is now narrowly ahead of the Coalition 49% (down 2% points) on a two-party preferred basis, as Prime Minister Anthony Albanese travelled to the Asia-Pacific Economic Co-operation and Group of 20 leadership forums in South America. If a Federal Election were held now the result would be ‘too close to call’, the latest Roy Morgan survey finds. The close result this week, and the large size of the crossbench (currently 16 seats) means the ALP or Coalition would require the support of minor parties and independents to form government. ALP primary support recovered this week, up 2.5% to 31.5% at the expense of the Coalition, down 2% to 37%. Support for the Greens dropped 1% to 12.5%, One Nation was unchanged at 6.5%, Other Parties were down 0.5% to 4% and Independents increased 1% to 8.5%.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, AUSTRALIAN LABOR PARTY, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA, AUSTRALIAN GREENS, ONE NATION PARTY, AUSTRALIA. DEPT OF THE PRIME MINISTER AND CABINET, ASIA-PACIFIC ECONOMIC CO-OPERATION, GROUP OF TWENTY (G-20)

Original article by Roy Morgan
Market Research Update – Page: Online : 19-Nov-24

If a Federal Election were held now the result would be ‘too close to call’ with the Coalition 51% (up 0.5%) ahead of the ALP 49% (down 0.5%) on a two-party preferred basis, the latest Roy Morgan survey finds. The close result means either the ALP or Coalition would require the support of minor parties and independents to form government. The Coalition increased its primary vote to 39% (up 1.5%) and is now 10% in front of the ALP on 29% (down 1.5%) – the largest primary vote lead since July. The rise in support for the Coalition comes in the first full week of interviewing conducted entirely after Donald Trump’s victory in the Presidential Election.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, AUSTRALIAN LABOR PARTY, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA

Original article by Roy Morgan
Market Research Update – Page: Online : 15-Oct-24

If a Federal Election were held now the result would be ‘too close to call’ with the ALP 50% (unchanged) tied with the Coalition 50% (unchanged) on a two-party preferred basis, the latest Roy Morgan survey finds. This week’s result continues a run of close results stretching back over four months since mid-June. ALP primary vote support dropped 1.5% points to 30% while the Coalition was unchanged on 37.5%. Support for the Greens increased 1.5% to 14% while One Nation increased 0.5% to 5.5%. Support for Other Parties dropped 0.5% to 3.5% and support for Independents was unchanged at 9%.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, AUSTRALIAN LABOR PARTY, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA, AUSTRALIAN GREENS, ONE NATION PARTY

Original article by Roy Morgan
Market Research Update – Page: Online : 8-Oct-24

If a Federal Election were held now the result would be ‘too close to call’ with the ALP 50% (up 1%) tied with the Coalition 50% (down 1%) on a two-party preferred basis, the latest Roy Morgan survey finds. Neither major party has held a decisive election-winning lead above 52% two-party preferred since the first week of June. ALP primary vote support increased 1.5% points to 31.5% while Coalition dropped 0.5% points to 37.5%. Support for the Greens was down 1% to 12.5% while One Nation increased 1% to 5.5%. Support for Other Parties dropped 0.5% to 4% and support for Independents was down 0.5% to 9%.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, AUSTRALIAN LABOR PARTY, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA, AUSTRALIAN GREENS, ONE NATION PARTY

Original article by Roy Morgan
Market Research Update – Page: Online : 1-Oct-24

If a Federal Election were held now the result would be ‘too close to call’, with the Coalition on 51% (up 1.5% from a week ago) just ahead of the ALP on 49% (down 1.5%) on a two-party preferred basis, the latest Roy Morgan survey finds. This is the first time the Coalition has been in front for over a month – based on preferences being distributed by what electors tell us. However, when preferences are allocated based on how Australians voted at the 2022 Federal Election the result is reversed with the ALP on 51.5% (down 0.5% from a week ago) cf. L-NP 48.5% (up 0.5%). This tight result emphasises again how important preference flows will be in determining which major party is best placed to form government with the support of minor parties and independents after the next federal election. ALP primary vote support dropped 2% points to 30% while Coalition support was up 0.5% points at 38% – an 8% point gap between the two parties, the largest for a month. Support for the Greens was up 1% to 13.5% while One Nation was down 0.5% at 4.5%. Support for Other Parties increased 1% to 4.5% and support for Independents was unchanged at 9.5%.

CORPORATES
ROY MORGAN LIMITED, MORGAN POLL, AUSTRALIAN LABOR PARTY, LIBERAL PARTY OF AUSTRALIA, NATIONAL PARTY OF AUSTRALIA, AUSTRALIAN GREENS, ONE NATION PARTY