SOFT DRINKS – AUSTRALIA

Potato chips and soft drinks: doubly irresistible?

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 19-Nov-15

A Roy Morgan Single Source survey has found that 42 per cent of Australians aged 14+ (or 8.2 million people) ate potato chips in any given seven days during the year to June 2015, compared with 41 per cent in the previous 12 months. The survey also shows that 62 per cent of potato-chip snackers also consumed some kind of soft drink during the period, compared with the national average of 48 per cent. Some 62 per cent of people who eat corn chips and 70 per cent of those who eat other salty snacks such as Twisties and Cheezels also consume soft drinks in an average seven days, as do 65 per cent of those who snack on chocolate bars.

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ROY MORGAN RESEARCH LIMITED

Cola is king in Australia, New Zealand and Indonesia

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 13-Apr-15

A Roy Morgan Single Source survey has found that cola beverages feature heavily among the most popular soft drinks in Australia, New Zealand and Indonesia. Coca-Cola is consumed by 19 per cent of Australians aged 14+ in an average seven days, followed by Coke Zero (8 per cent) and Diet Coke (5 per cent). Meanwhile, 25 per cent of New Zealanders aged 14+ drink Coca-Cola in an average seven days, ahead of Sprite (12 per cent) and Coke Zero (10 per cent). Some 14 per cent of Indonesians aged 14+ drink Big Cola in an average seven-day period, ahead of Fanta (just over 12 per cent), and Coca Cola (almost 12 per cent)

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More young Australians drinking soft drinks

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 27-Feb-15

A Roy Morgan Single Source survey has found that 56 per cent of Australians aged 14-24 drank at least one soft drink in an average seven-day period during the year to December 2014. This compares with 53 per cent in the previous year. Some 38 per cent of 14-24 year olds drank at least one Coca Cola-branded soft drink in an average seven days (up from 35 per cent in 2013). In contrast, the number of Australians in the 25-34 age group who consumed any soft drinks in an average seven days fell from 56 per cent in 2013 to 53 per cent in 2014, while the number who consumed Coca Cola-branded soft drink fell from 41 per cent to 37 per cent

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ROY MORGAN RESEARCH LIMITED, COCA-COLA AMATIL LIMITED – ASX CCL