TAMPONS – AUSTRALIA

Carefree overtakes Libra as Australia’s top tampon brand

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 7-Feb-17

A Roy Morgan Single Source survey has found that 22% of Australian women aged 14+ (just over 2.2 million) purchased tampons in an average four weeks in the year to September 2016. This compares with 21% in the year to September 2015. The survey also shows that the proportion of tampon buyers purchasing the Libra brand in an average four weeks has fallen from 31% to 26% year-on-year, while the proportion who buy Carefree has risen from 26% to 27%. U by Kotex is in third place, purchased by 24% of tampon buyers in an average four weeks (up from 22%).

CORPORATES
ROY MORGAN RESEARCH LIMITED, LIBRA, CAREFREE, U BY KOTEX, TAMPAX, COTTONS

Tampons, pads and panty liners across the states

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 1-Jun-15

A Roy Morgan Single Source survey has found that 50 per cent of Australian women aged 14-54 bought sanitary pads in an average four weeks in the year to December 2014. Meanwhile, 33 per cent bought tampons and 24 per cent bought panty liners. Around one in 10 women in this age group bought all three feminine products in an average month. The research also shows that tampons are most widely bought in Tasmania (38 per cent of women aged 14-54), but women there are less inclined than in other states to buy pads (46 per cent) or liners (20 per cent).

CORPORATES
ROY MORGAN RESEARCH LIMITED

Hockey, PM split over tampon tax

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Original article by Phillip Coorey
The Australian Financial Review – Page: 1 & 6 : 27-May-15

Some Coalition MPs have criticised a push by Treasurer Joe Hockey to exempt women’s sanitation products from the GST. Economists have also questioned the proposal, with Saul Eslake of Bank of America Merrill Lynch arguing that the GST should be broadened to include male hygiene products such as condoms rather than exempting tampons. Australian Chamber of Commerce & Industry CEO Kate Carnell has expressed a similar view, saying exempting more items from the GST will add to the compliance burden for businesses.

CORPORATES
AUSTRALIA. DEPT OF THE TREASURY, AUSTRALIAN CHAMBER OF COMMERCE AND INDUSTRY, AUSTRALIA. DEPT OF THE PRIME MINISTER AND CABINET, LIBERAL PARTY OF AUSTRALIA, AUSTRALIAN BROADCASTING CORPORATION, BANK OF AMERICA AUSTRALIA LIMITED, MERRILL LYNCH (AUSTRALIA) PTY LTD, AUSTRALIAN LABOR PARTY