TELEVISION BROADCASTING OF SPORTS – AUSTRALIA

More Aussies now watching A-League than Premier League on TV

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 23-Mar-16

A Roy Morgan Single Source survey has found that 2.1 million Australians aged 14+ (or 11 per cent of the population) reported watching A-League football on TV either regularly or occasionally in the year to December 2015. This compares with 1.4 million viewers (7.6 per cent of the population) in 2011. The growth in the A-League’s TV audience can be seen across both genders, with increased proportions of men and women tuning in: 16 per cent of men and 6.2 per cent of women watched it in 2015 (up from 11.3 per cent and four per cent respectively in 2011). Over the same period, viewership of the English Premier League remained relatively unchanged, with its audience hovering around the 1.8 million viewer (9.5 per cent) mark since 2011.

CORPORATES
ROY MORGAN RESEARCH LIMITED, THE A LEAGUE PTY LTD, ENGLISH PREMIER LEAGUE, FOX SPORTS AUSTRALIA PTY LTD, SPECIAL BROADCASTING SERVICE (SBS), SINGTEL OPTUS PTY LTD

1 in 4 AFL club supporters watch the pre-season on TV

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 12-Feb-16

A Roy Morgan Single Source survey has found that 26 per cent of Australian Football League club supporters aged 14+ watched pre-season NAB Challenge games on TV in the year to December 2015. This compares with about 31 per cent in 2011-2013. The survey shows that 45 per cent of North Melbourne Kangaroos supporters almost always or occasionally watch pre-season games on television, ahead of Melbourne Demons fans (37 per cent). However, just 11 per cent of Sydney Swans supporters and 16 per cent of Brisbane Lions supporters tune in for pre-season games.

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIAN FOOTBALL LEAGUE, NORTH MELBOURNE FOOTBALL CLUB LIMITED, MELBOURNE FOOTBALL CLUB, SYDNEY SWANS FOOTBALL CLUB, BRISBANE LIONS FOOTBALL CLUB, GOLD COAST FOOTBALL CLUB LIMITED, FREMANTLE DOCKERS FOOTBALL CLUB, RICHMOND FOOTBALL CLUB, FOX FOOTY CHANNEL, FOXTEL MANAGEMENT PTY LTD

A-League takes shot at TV windfall

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Original article by Darren Davidson
The Australian – Page: 23 : 8-Feb-16

Fox Sports Australia and SBS paid $A160m for their current four-year broadcasting rights deal with Football Federation Australia. However, FFA is said to be potentially seeking up to $A80m extra from the next broadcasting rights deal, which is also expected to attract interest from the three commercial free-to-air networks.

CORPORATES
FOOTBALL FEDERATION AUSTRALIA LIMITED, FOX SPORTS AUSTRALIA PTY LTD, SPECIAL BROADCASTING SERVICE (SBS), SEVEN NETWORK LIMITED, NINE NETWORK AUSTRALIA LIMITED, TEN NETWORK HOLDINGS LIMITED – ASX TEN, OLIVER AND OHLBAUM, ENGLISH PREMIER LEAGUE, DFL DEUTSCHE FUSSBALL LIGA GMBH, THE A LEAGUE PTY LTD, SOCCEROOS, REAL MADRID FOOTBALL CLUB, MANCHESTER CITY FOOTBALL CLUB, ASSOCIAZIONE SPORTIVA ROMA SPA, AUSTRALIAN OPEN TENNIS, AUSTRALIAN FOOTBALL LEAGUE, NATIONAL RUGBY LEAGUE, CRICKET AUSTRALIA, TELSTRA CORPORATION LIMITED – ASX TLS

Fifield eyes sports rights shake-up

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Original article by Darren Davidson
The Australian – Page: 23 : 1-Feb-16

The Australian Government’s anti-siphoning list for sports broadcasts includes around 1,300 events. Communications Minister Mitch Fifield is said to be open to reducing the number of events on the list as part of his proposed media reforms. However, Fifield is not expected to introduce a bill to change cross-media ownership laws before the leadership of the National Party is resolved. Party leader and Deputy Prime Minister Warren Truss has given no indications as to when he intends to retire.

CORPORATES
AUSTRALIA. DEPT OF COMMUNICATIONS AND THE ARTS, NATIONAL PARTY OF AUSTRALIA, FOXTEL MANAGEMENT PTY LTD, NEWS CORP AUSTRALIA PTY LTD, NEWS CORPORATION – ASX NWS, AUSTRALIAN FOOTBALL LEAGUE, NATIONAL RUGBY LEAGUE, SEVEN NETWORK LIMITED, AUSTRALIAN LABOR PARTY

Seven aces digital Open coverage

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Original article by John Stensholt
The Australian Financial Review – Page: 31 : 1-Feb-16

Seven West Media’s live streaming of its tennis coverage was viewed about 4.4 million times during the summer of 2014-15. It is estimated that this will exceed eight million views in the 2015-16 summer, including users of the 7tennis app and the Plus7 live TV stream. Seven’s chief digital officer Clive Dickens notes that just one sponsor of Seven’s TV coverage chose not to take up a sponsorship package for its digital coverage. He adds that the success of the tennis coverage bodes well for Seven’s broadcast of the 2016 Rio de Janeiro Olympic Games.

CORPORATES
SEVEN WEST MEDIA LIMITED – ASX SWM, SEVEN NETWORK LIMITED, AUSTRALIAN OPEN TENNIS

Big Bash can get bigger, says Ten

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Original article by John Stensholt
The Australian Financial Review – Page: 31 : 25-Jan-16

Australia’s domestic Twenty20 competition has been a ratings success for the Ten Network, with each match in the 2015-16 season attracting an average of 1.02 million viewers. Ten’s head of sports David Barham is confident that the network can gain even higher ratings in 2016-17. Ten has paid $A20m a year under its current rights deal, and some industry observers have suggested that the next BBL broadcasting deal could be worth at least $A50m a year.

CORPORATES
TEN NETWORK HOLDINGS LIMITED – ASX TEN, BIG BASH LEAGUE, CRICKET AUSTRALIA

Cricket’s Big Bash hits a six for Ten

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Original article by John Stensholt
The Australian Financial Review – Page: 1 & 6 : 21-Jan-16

The Ten Network’s current deal to broadcast the domestic Twenty20 tournament is worth $A20m a year. However, some experts believe that the next Big Bash League (BBL) rights deal could potentially be worth between $A50m and $A60m a year, due to the success of Ten’s coverage. Each match in the 2015-16 BBL series has attracted an average audience of 1.013 million viewers, and Ten’s audience share has increased by 15 per cent year-on-year.

CORPORATES
TEN NETWORK HOLDINGS LIMITED – ASX TEN, CRICKET AUSTRALIA, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, SEVEN WEST MEDIA LIMITED – ASX SWM, AUSTRALIAN OPEN TENNIS, AUSTRALIAN FOOTBALL LEAGUE, NATIONAL RUGBY LEAGUE

Nine batting for stronger Windies at Boxing Day, new year Tests

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Original article by Max Mason
The Australian Financial Review – Page: 14 : 21-Dec-15

Carat Australia CEO Simon Ryan is confident that the Nine Network will attract good ratings for its cricket coverage during the 2015-16 summer. The First Test against the West Indies in Hobart finished two days early, but advertising packages have been pre-sold across the summer’s cricket coverage, so Nine’s revenue will not be affected if the remaining two Tests do not run for five days.

CORPORATES
NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, CARAT AUSTRALIA PTY LTD, TEN NETWORK HOLDINGS LIMITED – ASX TEN

Fox Sports wins football trifecta

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Original article by Max Mason
The Australian Financial Review – Page: 24 : 18-Dec-15

Fox Sports will be seeking an increase in subscribers after securing the broadcasting rights for the Australian Football League, the National Rugby League and the Australian Rugby Union. CEO Patrick Delaney notes that Foxtel pay-TV subscriptions account for about 75 per cent of Fox Sports’ revenue, as live matches do not have advertising breaks. Fox Sports will pay about $A285m for the five-year deal with the ARU, and will gain some revenue from on-selling the rights to selected matches to the Ten Network.

CORPORATES
FOX SPORTS AUSTRALIA PTY LTD, NEWS CORP AUSTRALIA PTY LTD, NEWS CORPORATION – ASX NWS, AUSTRALIAN FOOTBALL LEAGUE, NATIONAL RUGBY LEAGUE, AUSTRALIAN RUGBY FOOTBALL UNION, SUPER RUGBY, FOXTEL MANAGEMENT PTY LTD, SANZAR, TEN NETWORK HOLDINGS LIMITED – ASX TEN, SINGTEL OPTUS PTY LTD, ENGLISH PREMIER LEAGUE

Nine strikes a secret cricket deal with SBS

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Original article by Dominic White
The Australian Financial Review – Page: 9 : 18-Dec-15

Regional broadcaster WIN Corporation has yet to finalise a new affiliation agreement with Nine Entertainment Company, with the existing deal set to lapse at the end of 2015. It has been revealed that Nine has negotiated a deal for public broadcaster SBS to televise its cricket coverage in regional areas if WIN does not renew its affiliation agreement. Nine’s broadcasting deal with Cricket Australia requires it to provide all Australians with access to its cricket coverage.

CORPORATES
NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, WIN CORPORATION PTY LTD, SPECIAL BROADCASTING SERVICE (SBS), CRICKET AUSTRALIA, TEN NETWORK HOLDINGS LIMITED – ASX TEN