Netflix is the new black: 1 million users, more than 3 times rivals Presto, Stan, Quickflix & Foxtel Play combined

Original article by Roy Morgan Research
Market Research Update – Page: Online : 23-Jun-15

A Roy Morgan Single Source survey has found that 1,039,000 Australians aged 14+ in 408,000 households had subscribed to the Netflix streaming video on demand service in May 2015. In contrast, 97,000 Australians were subscribed to the Presto joint venture between Foxtel and Seven West Media, while 91,000 had a subscription to Stan, which Nine Entertainment and Fairfax Media launched in January. Meanwhile, Australian-listed Quickflix had just 43,000 subscribers and 40,000 had Foxtel Play, the streaming version of its pay-TV service.

CORPORATES
ROY MORGAN RESEARCH LIMITED, NETFLIX INCORPORATED, PRESTO ENTERTAINMENT PTY LTD, SEVEN WEST MEDIA LIMITED – ASX SWM, FOXTEL MANAGEMENT PTY LTD, STAN ENTERTAINMENT PTY LTD, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FAIRFAX MEDIA LIMITED – ASX FXJ, QUICKFLIX LIMITED – ASX QFX, TELSTRA CORPORATION LIMITED – ASX TLS, SINGTEL OPTUS PTY LTD

Leave a comment