Original article by Max Mason
The Australian Financial Review – Page: 31 : 27-Jul-15

Starcom MediaVest’s Andy Taylor has questioned the merits of free-to-air networks putting similar reality TV shows in the same timeslot. Nine Network will launch cooking show "The Hotplate" on 28 July 2015, while Seven Network will debut "Restaurant Revolution" in the same timeslot. Taylor expects both shares to attract big audiences, but warns of the potential for viewer fatigue. The final of Ten’s "MasterChef" will be broadcast on 27 July.

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