Original article by Roy Morgan Research
Market Research Update – Page: Online : 30-Sep-15

A Roy Morgan Single Source survey has found that 1,106,000 Australians aged 14+ support 2015 NRL Grand Finalist the Brisbane Broncos, while 389,000 support the North Queensland Cowboys. The survey, which was carried out in the year to June 2015, also shows that the Cowboys’ fan-base is much more gender-neutral, with women making up 49 per cent of fans, compared with just 40 per cent of Broncos fans. Meanwhile, 22 per cent of Cowboys fans and 19 per cent of Broncos fans have attended a match, while five per cent of Broncos fans and four per cent of Cowboys fans are financial members of their club.

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ROY MORGAN RESEARCH LIMITED, NATIONAL RUGBY LEAGUE, NORTH QUEENSLAND COWBOYS, BRISBANE BRONCOS LIMITED – ASX BBL