Original article by Darren Davidson
The Australian – Page: 21 : 16-Feb-16
Data from SMI shows that Australia’s total advertising sales fell by 2.4 per cent year-on-year to $A483.1m in January 2016. TV advertising sales fell by 5.1 per cent to $A215m, with sales in metropolitan markets down 1.5 per cent at $A159.3m. The Seven Network’s shares of advertising revenue rose from 41.4 per cent to 41.8 per cent, while Ten Network’s share increased from 24.4 per cent to 25.9 per cent. They benefited from coverage of the Australian Open and the Big Bash League domestic Twenty20 cricket competition.
CORPORATES
SEVEN NETWORK LIMITED, SEVEN WEST MEDIA LIMITED – ASX SWM, TEN NETWORK HOLDINGS LIMITED – ASX TEN, NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, SMI MEDIA INCORPORATED, AUSTRALIAN OPEN TENNIS, BIG BASH LEAGUE, WIN CORPORATION PTY LTD, PRIME MEDIA GROUP LIMITED – ASX PRT, SOUTHERN CROSS MEDIA GROUP LIMITED – ASX SXL, GOOGLE INCORPORATED, FACEBOOK INCORPORATED