Sunburnt no more? More Aussies buying sunscreen

Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Feb-16

A Roy Morgan Single Source survey has found that 11.6 per cent of Australians aged 14+ (2.3 million people) bought sunscreen in any given four-week period during the year to September 2015, compared with nine per cent in the year to September 2014. The survey also shows that Queensland leads the country in sunscreen-buying, with 13.6 per cent of the state’s residents making a purchase in an average four weeks, up from 10.2 per cent in 2014. Queenslanders are also the most concerned about getting skin cancer (60.5 per cent), ahead of people from NSW/ACT (60.4 per cent) and Western Australians (58.9 per cent).

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ROY MORGAN RESEARCH LIMITED

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