Original article by Roy Morgan Research
Market Research Update – Page: Online : 14-Apr-16

A Roy Morgan Single Source survey has found that 38.4 per cent of Australians aged 14+ reported owning at least one dog and 23.6 per cent reported owning at least one cat. The survey, which was carried out in the year to December 2015, also shows that 11.7 per cent reported owning at least one dog and one cat, and 44.3 per cent reported owning neither. Meanwhile, male cat owners are 50 per cent more likely to be employed as a Department Head/Admin or Branch Manager than the average Australian man, while female cat owners are 45 per cent more likely to be employed in Sales than the average Australian woman.

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