Original article by Roy Morgan Research
Market Research Update – Page: Online : 19-Apr-16

A Roy Morgan Single Source survey has found that 3,332,000 Australians aged 14+ (17 per cent) visited the LinkedIn website in an average four weeks in the year to December 2015 (up 60 per cent compared with 2012). Meanwhile, 3,197,000 visited Seek (up 28 per cent). Just over a million Australians visit both websites within the same four-week period, leaving each with over two million exclusive visitors. The survey also shows that 23 per cent of satisfied workers visit LinkedIn in an average month, while 17 per cent of them visit Seek. However, 36 per cent of dissatisfied workers visit Seek and 27 per cent visit LinkedIn.

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ROY MORGAN RESEARCH LIMITED, LINKEDIN LIMITED, SEEK LIMITED – ASX SEK, INDEED INCORPORATED, CAREERONE PTY LTD, MYCAREER.COM.AU, ADZUNA AUSTRALIA PTY LTD, FAIRFAX MEDIA LIMITED – ASX FXJ