Original article by Roy Morgan Research
Market Research Update – Page: Online : 15-Jun-16

A Roy Morgan Single Source survey has found that almost five million Australians aged 14+ had access to Netflix in the three months to May 2016, while 1,878,000 households now use the subscription video-on-demand service. Some 891,000 Australians in 332,000 households now have access to Stan, while Presto now reaches 353,000 people in 142,000 subscribing homes. Meanwhile, Roy Morgan estimates that 92 per cent of Netflix users (1,734,000 households) had a paid subscription in the May quarter, compared with 78 per cent of Stan subscribers (260,000 homes) and 64 per cent of Presto subscribers (around 91,000 homes).

CORPORATES
ROY MORGAN RESEARCH LIMITED, NETFLIX INCORPORATED, STAN ENTERTAINMENT PTY LTD, PRESTO ENTERTAINMENT PTY LTD