Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Aug-16

Yesterday Telstra launched "The Australian Digital Inclusion Index 2016". Powered by Roy Morgan Research in conjunction with the Centre for Social Impact and Swinburne University of Technology. Based on Roy Morgan Research’s annual Single Source Survey of 50,000 extensive face-to-face interviews, the Index is the most detailed picture yet of digital inclusion in Australia. The key findings include that Digital inclusion is about social and economic participation; Overall, digital inclusion is growing in Australia; But many Australians are still missing out; Access is improving overall; But Digital Ability is an area for further improvement; Affordability is a challenge for some groups, although value has improved; The "age gap" is substantial, but steady; For people with disability, digital inclusion is low, but improving steadily; Indigenous digital inclusion is also low, but improving; The gender gap is narrow, but different attitudes toward technology remain; Some Australian communities are digitally excluded and Geography plays a critical role.

CORPORATES
ROY MORGAN RESEARCH LIMITED, TELSTRA CORPORATION LIMITED – ASX TLS, UNIVERSITY OF NEW SOUTH WALES. CENTRE FOR SOCIAL IMPACT, SWINBURNE UNIVERSITY OF TECHNOLOGY