Original article by Roy Morgan Research
Market Research Update – Page: Online : 30-Aug-16

A Roy Morgan Single Source survey has found that 50 per cent of Australians aged 14+ (9.8 million people) drank at least one cup of tea in any given week during the year to June 2016. This compares with 49 per cent, or 9.6 million people, in the previous 12 months. Meanwhile, the average volume consumed has risen from 9.1 cups per person to 9.5 cups per person. The survey also shows that 55 per cent of women drink at least one cup of tea in an average week, compared with 45 per cent of men, while Australians aged 65+ are the most likely to drink tea in any given week.

CORPORATES
ROY MORGAN RESEARCH LIMITED