Original article by Max Mason
The Australian Financial Review – Page: 22 : 25-Nov-16

Social media company Snapchat estimates that its video and photo sharing platform is used by four million Australians each day, including 25 per cent of smartphone users. The 18-24 age group accounts for 31 per cent of Snapchat’s users in Australia, ahead of the 25-34 age demographic. Snapchat has secured a number of commercial partnerships, which have included the ARIA awards and the Seven Network’s coverage of the 2016 Olympic Games.

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