Original article by Mitchell Bingemann
The Australian – Page: 20 : 27-Apr-17
Nine Entertainment Company’s broadcasting rights deal with Cricket Australia expires at the end of 2017. Sources have indicated that Nine will only strike a new deal that represents "fair value" for shareholders. Nine paid $A450m for its current five-year deal, and some analysts believe that it is losing between $A30m and $A40m a year as a result of the deal. Eric Choi of UBS says Nine should abandon the broadcasting rights or push for a deal that provides additional matches at no extra cost.
CORPORATES
NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, NINE NETWORK AUSTRALIA LIMITED, CRICKET AUSTRALIA, UBS HOLDINGS PTY LTD