Original article by Roy Morgan Research
Market Research Update – Page: Online : 7-Aug-17
Business Confidence in Australia rose 5.2pts (+4.7%) to 117.0 in July, according to the Roy Morgan Business Single Source survey. The rise in Business Confidence was driven by strong increases in several industries including Agriculture, forestry and fishing, Construction, and Information, media and telecommunications. Business Confidence increased on the back of rising expectations of the Australian economy, with a majority of businesses now expecting "good times" for the economy in both the short-term – 52.7% (up 5.8ppts) and long-term – 51.2% (up 1.6ppts). Expectations for their own businesses have also increased, with 44.5% (up 5.8ppts) saying the business is "better off" financially than this time last year and 47.4% (up 3ppts) expecting the business to be "better off" financially this time next year. The rise in Business Confidence mirrors a strengthening weekly ANZ-Roy Morgan Consumer Confidence Rating, which increased by 5.9pts (+5.2%) in the last two weeks of July to 118.4.
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