Nine says it can match Facebook for ad data

Original article by Max Mason
The Australian Financial Review – Page: 26 : 12-Oct-17

Nine Entertainment Company has used its annual "upfronts" to announce several new TV shows for 2018, including a local version of "Love Island" that will be broadcast on one of its secondary channels. Nine will also launch the 9Galaxy programmatic advertising buying platform, which will utilise OzTAM ratings data and usage data from Nine’s network of digital websites. Nine will also launch Future Women, a subscription-based website aimed at professional women.

CORPORATES
NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC. NINE NETWORK AUSTRALIA LIMITED. OZTAM PTY LTD. RED PLANET. DATA REPUBLIC. LIVERAMP. EQUIFAX INCORPORATED. FACEBOOK INCORPORATED

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