Original article by Stephen Brook
The Australian – Page: 24 & 26 : 29-Oct-18

Seven West Media CEO Tim Worner expects the Seven Network’s cricket coverage to boost its ratings in December, which is traditionally a challenging month for the network. He is confident that the $450m broadcasting rights deal will quickly prove its worth. Seven’s cricket coverage was a highlight of the network’s annual "upfronts", which it used to showcase new and returning programs, as well as the launch of 7food network. Seven West’s director of sales Natalie Harvey stresses that the new multichannel will target a different audience to SBS’s Food Network.

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SEVEN WEST MEDIA LIMITED – ASX SWM, SEVEN NETWORK LIMITED, FOXTEL MANAGEMENT PTY LTD, NINE NETWORK AUSTRALIA LIMITED, AUSTRALIAN OPEN TENNIS, SPECIAL BROADCASTING SERVICE (SBS), YAHOO!7 COMMUNICATIONS AUSTRALIA PTY LTD, YAHOO! INCORPORATED, OATH, DISCOVERY COMMUNICATIONS INCORPORATED