Original article by Roy Morgan
Market Research Update – Page: Online : 30-Jan-20
New Roy Morgan airline satisfaction data shows that national flag-carrier Qantas is the winner of both the Domestic Airline and Domestic Business Airline of the Month Award for November 2019. Qantas has won eight straight monthly awards in the domestic category, and remains unbeaten in the domestic business category for 2019. In the Domestic Airline category, Qantas’s leading customer satisfaction rating of 84% was followed by Virgin Australia (80%), QantasLink (76%), REX (69%), Jetstar (57%) and Tigerair (49%). In the Domestic Business Airline category, Qantas again claimed the highest rating of 83%, followed by Virgin Australia (72%) and Jetstar (56%). These findings have been obtained from the Roy Morgan Single Source survey, derived from in-depth face-to-face interviews with over 50,000 Australians each year in their homes.
CORPORATES
ROY MORGAN LIMITED, QANTAS AIRWAYS LIMITED – ASX QAN, VIRGIN AUSTRALIA HOLDINGS LIMITED – ASX VAH, QANTASLINK, REGIONAL EXPRESS AIRLINES, JETSTAR AIRLINES PTY LTD, TIGER AIRWAYS AUSTRALIA PTY LTD