Original article by Max Mason
The Australian Financial Review – Page: 30 : 10-Aug-20
Walt Disney Company has yet to disclose whether its new subscription video-on-demand service will be launched in Australia. Disney has chosen the Star brand for the streaming service, which will be launched in non-US markets. It had been widely tipped to launch Hulu internationally, but Disney CEO Bob Chapek notes that Hulu has limited brand awareness outside the US. Star will complement the existing Disney+ streaming service, and will feature general entertainment content from Disney subsidiaries such as ABC Studios, Fox Television and 20th Century Studios.
CORPORATES
WALT DISNEY COMPANY, DISNEY+, ABC STUDIOS, FOX TELEVISION STATIONS INCORPORATED, 20TH CENTURY STUDIOS INCORPORATED