Original article by John Durie
The Australian – Page: 15 & 24 : 20-Aug-20
Google’s revenue in Australia totalled $4.3bn in 2020, while its net profit fell from $129.5m to just $33.9m. Although the digital giant has not publicly threatened to withdraw its search engine from the Australian market in response to the mandatory code of conduct, such a move is clearly being contemplated. Any move by Google to pull out of the local market could test the resolve of other nations to crack down on digital companies. It would also be very risky from a commercial point of view, as it would give Google’s search engine rivals a big boost in a market which it dominates.