Original article by Roy Morgan
Market Research Update – Page: Online : 10-Feb-22
In January 2022, Roy Morgan Business Confidence fell by 18.7pts (-15.6%) to 101.5. This is the biggest monthly plunge in the index in points during the pandemic and the largest fall in percentage terms since April 2020, when the index dropped 18.2pts (-19.1%). The plunge in January came as the Omicron variant swept Australia causing the infection of over 2 million Australians and forcing millions more into isolation for being close contacts of confirmed cases. The disruption to businesses caused problems throughout the economy and led to breakdowns in supply chains which are only now being gradually rectified. On a State-based level there were monthly decreases across the board in January; this was led by NSW, down 17.1pts (-13.7%) to 107.6. Despite the large fall in January, Business Confidence remains marginally in positive territory above the neutral level of 100. However, Business Confidence has fallen to the same level it was at during the middle of the ‘Delta wave’ in August 2021 (101.5) and is now well below the long-term average of 113.7.
CORPORATES
ROY MORGAN LIMITED