Original article by Sam Buckingham-Jones
The Australian Financial Review – Page: 15 : 3-May-23
Seven West Media CEO James Warburton estimates that the TV advertising market fell by 11 per cent during the March quarter, and he expects a similar decline in the June quarter. Seven West had forecast in February that the advertising sales downturn in the March quarter would be in the "mid to high single-digits". However, Warburton notes that the TV ad market often rebounds quickly after a downturn. Warburton has also advised that Seven West now expects its operating costs for 2022-23 to be within the range of $1.2bn to $1.21bn, compared with previous guidance of $1.22bn to $1.23bn.
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