Amazon snaps up key cricket rights

Original article by Zoe Samios
The Australian Financial Review – Page: 16 : 5-Dec-23

Amazon Prime Video has secured an exclusive deal with the International Cricket Council. The deal includes the Australian broadcasting rights for the Cricket World Cup, the T20 World Cup and the World Test Championship Final until 2027. Data from OzTAM shows that the Nine Network’s recent coverage of the 2023 Men’s World Cup final in India was watched by more than 1.6 million people nationwide; the final also attracted record viewer numbers on Foxtel and its Kayo Sports streaming service. World Cup and Championship matches are not subject to the anti-siphoning list unless they are played in Australia or New Zealand.

CORPORATES
AMAZON PRIME VIDEO, INTERNATIONAL CRICKET COUNCIL, OZTAM PTY LTD, NINE NETWORK AUSTRALIA LIMITED, NINE ENTERTAINMENT COMPANY HOLDINGS LIMITED – ASX NEC, FOXTEL MANAGEMENT PTY LTD, KAYO SPORTS

Leave a comment