Original article by Roy Morgan
Market Research Update – Page: Online : 7-May-25

In April 2025, Roy Morgan Business Confidence was down 9.3pts to 96.7, in the weeks leading up to last weekend’s Federal Election. There was a similar trend three years ago when Business Confidence plunged by 12.8pts in the month leading up to the last Federal Election. Business Confidence is now 13.5pts below the long-term average of 110.2, although it is down a more modest 2.6pts from April 2024. Now 24.3% (down 6.6ppts) of businesses says their business is ‘better off’ financially than this time a year ago (the lowest figure for this indicator since September 2020, during the pandemic), while 36.7% (down 1.2ppts) say the business is ‘worse off’. Meanwhile, 36% (down 8.8ppts) expect the business will be ‘better off’ financially this time next year (the lowest figure for this indicator since April 2019), while 25.6% (up 8.3ppts) expect the business will be ‘worse off’ (the highest figure for this indicator since February 2024). The latest Roy Morgan Business Confidence results for April are based on 1,549 detailed interviews with a cross-section of Australian businesses from each State and Territory.

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