M6950 Market Research and Statistical Services

New car intentions gaining momentum

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 31-Mar-15

A Roy Morgan Single Source survey has found that some 2,378,000 Australians aged 14+ are planning to buy a new car in the next four years, which is 129,000 more than in February 2015, and up on the same time in 2014. The survey also shows that 598,000 motorists intend to buy a new car in the next 12 months, compared with 537,000 in February and slightly more than the same time in 2014

CORPORATES
ROY MORGAN RESEARCH LIMITED, FORD MOTOR COMPANY AUSTRALIA LIMITED, GM HOLDEN LIMITED, VFACTS

Easter: the perfect excuse to eat chocolate…

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 31-Mar-15

A Roy Morgan Single Source survey has found that 65 per cent of Australians aged 18+ ate chocolate at least once in an average four-week period in the year to December 2014. The survey also shows that across different Body Mass Indexes, the proportion of chocolate-eaters varies only slightly: 64 per cent of underweight adults, 64 per cent of those whose weight is acceptable and 65 per cent of overweight adults eat chocolate in an average four weeks. At 68 per cent, obese adults are the most likely to indulge in any given four weeks, but only marginally

CORPORATES
ROY MORGAN RESEARCH LIMITED, CADBURY AUSTRALIA LIMITED, LINDT AND SPRUNGLI (AUSTRALIA) PTY LTD

ANZ-Roy Morgan Consumer Confidence: Low Confidence Needs a Boost

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 31-Mar-15

The ANZ-Roy Morgan Consumer Confidence rating for Australia rose by 0.8 per cent to 112.3 in the week ended 29 March 2015, its third consecutive rise. While consumer confidence is now 2.3 per cent off its February lows, it remains below its long-run average. The sub-index for confidence in the economic outlook over the next year rose by one per cent, while confidence in the economic outlook over the next five years rose by 3.1 per cent. These indices are now 4.6 per cent and 4.5 per cent higher respectively since the February interest rate cut

CORPORATES
ROY MORGAN RESEARCH LIMITED, AUSTRALIA AND NEW ZEALAND BANKING GROUP LIMITED – ASX ANZ, RESERVE BANK OF AUSTRALIA

Destination Asia: Asian-born Aussies’ holiday preferences

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 30-Mar-15

A Roy Morgan Single Source survey has found that 47 per cent of Australians aged +14 who were born in Asia would like to go on a holiday in an Asian country in the next two years, compared with just 22 per cent of Australians overall. Japan (13 per cent), Singapore (12 per cent) and India (11 per cent) rate particularly highly as preferred holiday destinations among Asian-born Australians. The US/Canada (29 per cent) are the highest-rating non-Asian destinations that are preferred by Asian-born Australians

CORPORATES
ROY MORGAN RESEARCH LIMITED

Powder to the people: the world’s top holiday picks among Australian skiers and snowboarders

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 30-Mar-15

A Roy Morgan Single Source survey has found that 4.8 per cent of Australians aged +14 regularly or occasionally go skiing or snowboarding. The survey, which was carried out in the year to December 2014, also shows that 46 per cent of skiers/snowboarders say they would like to visit at least one of Australia’s snow areas within the next two years. Some 30 per cent would like to visit Snowfield/High Country destinations in New South Wales, ahead of such destinations in Victoria (19 per cent). Meanwhile, 53 per cent of skiers/snowboarders in NSW/ACT and 47 per cent of those in Victoria cite a home-state destination

CORPORATES
ROY MORGAN RESEARCH LIMITED

The life aquatic: swimming pool ownership in Australia

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Mar-15

A Roy Morgan Single Source survey has found that 12 per cent of Australian households have a swimming pool. The survey, which was carried out in the year to December 2014, also shows that 18 per cent of households in Perth have their own swimming pool, while pool ownership in Sydney (16%) and Brisbane (15%) is also above the national average. Meanwhile, just over 15% of Australian households with kids aged 6-11 have a pool, a figure that jumps to just over 20% for homes with children aged 12-15

CORPORATES
ROY MORGAN RESEARCH LIMITED

From rice to noodles: how Aussie parents’ wealth and health attitudes affect what their kids eat

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Mar-15

A Roy Morgan Single Source survey, which was carried out in the year to December 2014, has found that 50 per cent of Australian parents with children under the age of 16 in the home said they try to buy additive-free food. This compared with 45 per cent in 2010. The survey also shows that 54 per cent of parents in the top AB socio-economic quintile agree that "I try to buy additive-free food", as do 52 per cent of those in the C quintile. However, just 40 per cent of parents in the lowest FG quintile say they try to avoid buying food with additives

CORPORATES
ROY MORGAN RESEARCH LIMITED

From rice to noodles: how Aussie parents’ wealth and health attitudes affect what their kids eat

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Mar-15

A Roy Morgan Single Source survey, which was carried out in the year to December 2014, has found that 50 per cent of Australian parents with children under the age of 16 in the home said they try to buy additive-free food. This compared with 45 per cent in 2010. The survey also shows that 54 per cent of parents in the top AB socio-economic quintile agree that "I try to buy additive-free food", as do 52 per cent of those in the C quintile. However, just 40 per cent of parents in the lowest FG quintile say they try to avoid buying food with additives

CORPORATES
ROY MORGAN RESEARCH LIMITED

The life aquatic: swimming pool ownership in Australia

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Mar-15

A Roy Morgan Single Source survey has found that 12 per cent of Australian households have a swimming pool. The survey, which was carried out in the year to December 2014, also shows that 18 per cent of households in Perth have their own swimming pool, while pool ownership in Sydney (16%) and Brisbane (15%) is also above the national average. Meanwhile, just over 15% of Australian households with kids aged 6-11 have a pool, a figure that jumps to just over 20% for homes with children aged 12-15

CORPORATES
ROY MORGAN RESEARCH LIMITED

Mike Baird set to lead L-NP to clear victory in NSW Election

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Original article by Roy Morgan Research
Morgan Poll Update – Page: Online : 24-Mar-15

A special SMS Morgan Poll on State voting intention has found that support for the New South Wales Coalition on a two-party preferred basis has risen by 0.5 per cent to 56 per cent. The poll, which was carried out from 20-23 March 2015, also shows that support for the Australian Labor Party has fallen by 0.5 per cent to 44 per cent. Roy Morgan Research executive chairman Gary Morgan says all signs points to a comfortable victory for the Coalition on 28 March, despite the Coalition’s losses in recent state elections in Queensland and Victoria

CORPORATES
MORGAN POLL, ROY MORGAN RESEARCH LIMITED, LIBERAL PARTY OF NEW SOUTH WALES, NATIONAL PARTY OF AUSTRALIA, NEW SOUTH WALES. DEPT OF PREMIER AND CABINET, AUSTRALIAN LABOR PARTY, AUSTRALIAN GREENS, CHRISTIAN DEMOCRATIC PARTY, AUSTRALIA. DEPT OF THE PRIME MINISTER AND CABINET