M6950 Market Research and Statistical Services

Price check: food and groceries

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Aug-17

Richard Aedy, the host of ABC Radio National’s "The Money" program, examines the challenges facing Australian supermarkets and the way the sector is responding to changing consumer trends. His guests are Roy Morgan Research CEO Michele Levine, Small Business & Family Enterprise Ombudsman Kate Carnell, SupermarketGuru.com’s Phil Lempert, CHOICE lifestyle editor Kate Brown and data scientist Cathy O’Neil. They discuss issues such as the growth of Aldi in Australia, supermarkets’ growing use of private-label products, the entry of Amazon to the local market and the future of shopping.

CORPORATES
RADIO NATIONAL, AUSTRALIAN BROADCASTING CORPORATION, ROY MORGAN RESEARCH LIMITED, AUSTRALIA. OFFICE OF THE AUSTRALIAN SMALL BUSINESS AND FAMILY ENTERPRISE OMBUDSMAN, SUPERMARKETGURU.COM, CHOICE

State of the Nation: Media Report – the audience is transforming

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 25-Aug-17

Roy Morgan Research CEO Michele Levine and leading futurist Dr. Ross Honeywill presented the latest State of the Nation: Media Report in Melbourne and Sydney in August. The report looks at challenges and opportunities facing the industry as the rate of change speeds up and consumers explore new ways of engaging with media, including the impact of key disruptive trends powered by digital innovation. Levine says the disruptive trends sweeping a growing media industry are transforming the ways Australians consume media and, in an age when everyone is always "on", it is vital that media companies connect directly with their audiences and know exactly who their audiences really are. She adds that the data reveals that traditional media enjoy high levels of trust, while their newer social-media centric competitors do not. The importance of building this trust in a future overwhelmed by fake news and consumer choice is more important than ever for retaining and building audiences.

CORPORATES
ROY MORGAN RESEARCH LIMITED

Nearly three and a half million increase in mobile bank users since 2013

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 23-Aug-17

A Roy Morgan Single Source survey has found that 8.3 million Australians aged 14+ used mobile banking in an average four-week period in the six months to June 2017, compared with 4.83 million in the six months to June 2013. The survey also shows that the proportion of Australians who use mobile banking in an average four weeks has risen from 25.3% to 41.5% over this period, while the proportion who use a bank branch has fallen from 35.8% to 26.5%. Meanwhile, 62.8% of millennials now use mobile banking, compared to only 21.5% using branches. They now number 3.17 million users or 38.2% of the total market. This is well above generation X with 2.03 million or 24.5% of total mobile banking users.

CORPORATES
ROY MORGAN RESEARCH LIMITED

New partnership delivers powerful understanding of customers

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 18-Aug-17

Roy Morgan Research has announced a partnership with Melbourne-based Lexer. Analysing real-time data from social and public sources, Lexer creates rich profiles of a brand’s customers and prospects. When integrated with Roy Morgan’s Helix Personas, the enriched customer profiling enables clients to reach beyond their current CRM to discover what matters most to their audience – live. Roy Morgan’s Chief Digital Officer, Howard Seccombe, says the company’s clients use Helix Personas every day to inform their strategies, marketing campaigns and product development, and it was obvious that Roy Morgan needed to find a way of connecting Helix Personas with real-time human data to provide context and structure around the Personas who generate, engage and follow in these conversations.

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ROY MORGAN RESEARCH LIMITED, LEXER

Aussies don’t trust social media: report

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Original article by Angus Livingston
The Australian – Page: Online : 16-Aug-17

Roy Morgan Research’s State of the Nation Media Report shows that TV is still the main source of news for 69 per cent of Australians, while TV is the most trusted source of news for 41.5 per cent. Meanwhile, 32 per cent of Australians identify social media as their main source of news, although just four per cent say social media is their most trusted source of news. Print and digital newspapers are the main source of news for 48 per cent of Australians, while they are the most trust source of news for 25 per cent.

CORPORATES
ROY MORGAN RESEARCH LIMITED

It’s Official: NZ Herald is New Zealand’s most widely read publication – print & online

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 14-Aug-17

Roy Morgan Research has released its New Zealand Print Readership results for Newspapers and Magazines in the 12 months to June 2017. The "New Zealand Herald" remains the country’s most-read daily newspaper, with 1,674,000 readers either in print or online, more than three times as many as read the second-placed "Dominion Post" (488,000). However, second-tier newspapers including the "Waikato Times" (+4.9%), "Bay of Plenty Times" (+10.5%), "Hawkes Bay Today" (+6.6%) and the "Sunday News" (+32.3%) are now growing their audience the fastest, while all four of New Zealand’s most read newspapers lost ground over the past year. Meanwhile, automotive magazine "AA Directions" is read by 507,000 New Zealanders, making it the most widely-read print magazine, ahead of "New Zealand Women’s Day" on 339,000.

CORPORATES
ROY MORGAN RESEARCH LIMITED

It’s Official: Sydney Morning Herald is still Australia’s most widely read masthead and Australians continue to embrace the shift to digital news

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 11-Aug-17

Roy Morgan Research has released the latest Readership report for Australian Newspapers for the 12 months to June 2017. Some 12,913,000 Australians aged 14+ (64.8 per cent) now read or access newspapers in an average 7-day period either in print, or online via website or app. This is virtually unchanged from a year ago. While cross-platform audiences are steady, the latest results show that growing numbers of Australians are choosing to consume their news via digital platforms rather than through the traditional print format. Over the past 12 months nine of Australia’s leading mastheads have increased their digital readership, while only three have increased their print readership. "The Sydney Morning Herald" is the most widely-read masthead, with cross-platform readership of 4,235,000, up 3.8 per cent from a year ago; the increase was driven by an increase in digital readership that more than offset the loss of print readers.

CORPORATES
ROY MORGAN RESEARCH LIMITED

It’s Official: Australia’s leading magazines buck conventional wisdom and grow their print readership

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 11-Aug-17

Roy Morgan Research has released the latest Australian Magazine Readership report for the 12 months to June 2017, showing that 10 of Australia’s 15 leading titles increased their print readership over the past year. A total of 12,470,000 Australians aged 14+ (62.6 per cent) now read print magazines, which is virtually unchanged from a year ago (down only 0.1%). The withdrawal of major publishers from audited circulation results for magazines last year means Roy Morgan’s readership results are the only truly independent measure of magazine performance now available. "Coles Magazine" remained the most widely-read print magazine during the period, with an average readership of 3,755,000 per issue (up 7.3 per cent). Meanwhile, nine of Australia’s leading 10 magazine ranked by cross-platform audiences retain a significantly larger readership via their print editions than their digital offerings.

CORPORATES
ROY MORGAN RESEARCH LIMITED, BAUER MEDIA AUSTRALIA PTY LTD

Millennials driving growth in private health insurance with over one million increase since 2008

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 10-Aug-17

A Roy Morgan Single Source survey has found that since 2008, there has been an increase of 1.1 million millennials with private health insurance, which accounts for 49.6% of the overall market growth. Millennials now account for 24.5% of the private health insurance market, compared with only 16.3% in 2008. Millennials’ share of the market was well below that of pre-boomers, baby boomers and generation X in 2008, but as a result of their rapid growth, they are now close to being the most significant generation in this market. Although 43.6% of millennials overall now have private health insurance, this varies considerably by income. In terms of personal income, 32.4% of millennials with an income of less than $50,000pa have private health insurance, but this increases to 71.1% among those with incomes of $100,000pa or more.

CORPORATES
ROY MORGAN RESEARCH LIMITED

Small private health insurers lead in satisfaction and improvement – big funds lag

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Original article by Roy Morgan Research
Market Research Update – Page: Online : 7-Aug-17

A Roy Morgan Single Source survey has found that Teachers Federation Health (85.1%), Health Partners (84.6%) and CBHS (84.1%) were the top three performers among Australia’s fifteen largest private health insurance funds for customer satisfaction in the year to June 2017. These three funds all went against the overall negative satisfaction trend over the last year, with Teachers Federation Health up 2.1%, Health Partners up 1.1% and CBHS up 0.8%. Satisfaction with the two largest funds remain below the smaller players, with BUPA on 70.7% (down 2.8% over the last year) and Medibank Private on 68.4% (down 1.6%). Smaller funds also performed best on customer advocacy, with 73% of Teachers Federation Health members being "highly likely" to recommend their fund to friends or colleagues, followed by Defence Health (71.2%).

CORPORATES
ROY MORGAN RESEARCH LIMITED, TEACHERS FEDERATION HEALTH LIMITED, HEALTH PARTNERS, CBHS FRIENDLY SOCIETY LIMITED, BUPA AUSTRALIA PTY LTD, MEDIBANK PRIVATE LIMITED – ASX MPL, DEFENCE HEALTH LIMITED, LATROBE HEALTH SERVICES, TEACHERS’ UNION HEALTH