Bunnings, Kmart and Samsung are the Most Trusted Brands in Retail and Consumer Products for 2025

Original article by Roy Morgan
Market Research Update – Page: Online : 15-Oct-25

Roy Morgan has presented the Roy Morgan Trusted Brand Awards for 2025 for Retail and Consumer Products industries. The broader Retail category (not including Supermarkets) was again topped by leading home hardware brand Bunnings, with a seventh consecutive victory as the ‘Most Trusted Retail Brand’ in Australia. Bunnings recorded a clean sweep at the awards, picking up the ‘Best of the Best’ Most Trusted Brand in Australia award for a second straight year. The ‘Most Trusted Brand in Department & Discount Department Stores’ award has been won by Kmart for the seventh year in a row. The winner of the ‘Most Trusted Consumer Products Brand’ was South Korea-based Samsung, also for a seventh straight year. Meanwhile, Apple is the ‘Most Trusted Technology Brand’ for a fifth consecutive year, and Aldi has retained the title of the ‘Most Trusted Supermarket Brand’ for 2025.

CORPORATES
ROY MORGAN LIMITED, BUNNINGS GROUP LIMITED, KMART AUSTRALIA LIMITED, SAMSUNG CORPORATION, APPLE PTY LTD, ALDI STORES SUPERMARKETS PTY LTD

Nutrien Ag Solutions is Australia’s Most Trusted Agribusiness Brand for the first time

Original article by Roy Morgan
Market Research Update – Page: Online : 16-Sep-25

Roy Morgan has announced that Nutrien Ag Solutions is Australia’s Most Trusted Agribusiness Brand for 2025. This is the first win for Nutrien Ag Solutions, which also won the Agribusiness Products and Services category to cement the company as one of Australia’s leading agribusinesses. There were six repeat winners across the 8 categories in the annual awards, including Zoetis (Animal Health), Bendigo Bank (Agribusiness Banks), Norco (Farmers Co-op), GrainCorp (Grain Company), Meat & Livestock Australia (Industry Group) and Ridley (Stock Feed); they all backed up wins in last year’s Trusted Agribusiness Brand Awards. In addition, first-time winner Nufarm was awarded the Most Trusted Chemicals and Fertilisers brand. The Trusted Agribusiness Brand Awards are based on interviews with over 1,000 Australians farmers interviewed as part of Roy Morgan’s annual Farmer Agribusiness Brand Trust survey.

CORPORATES
ROY MORGAN LIMITED, NUTRIEN AG SOLUTIONS LIMITED, ZOETIS INCORPORATED, BENDIGO BANK, NORCO CO-OPERATIVE LIMITED, GRAINCORP LIMITED – ASX GNC, MEAT AND LIVESTOCK AUSTRALIA LIMITED, RIDLEY CORPORATION LIMITED – ASX RIC, NUFARM LIMITED – ASX NUF

Roy Morgan Customer Satisfaction Awards 2024: the best brands in banking and finance

Original article by Roy Morgan
Market Research Update – Page: Online : 23-Apr-25

The 2024 Roy Morgan Customer Satisfaction Awards were presented in April. A total of 12 awards in the banking and finance categories were awarded – included many companies which backed up on wins a year ago. There were two first time winners, two previous winners returning to the winner’s circle, and six companies continuing their winning streaks. P&N Bank won the Bank of the Year after collecting six monthly satisfaction awards and placed highly in the overall ‘Best of the Best’ Award with an average customer satisfaction rating of 91.6% – the second highest of any banking or finance brand. Major Bank of the Year was again won by the Commonwealth Bank after winning seven monthly satisfaction awards during 2024; this was the CBA’s 12th straight win as the Major Bank of the Year. Perth-based RAC has won the Major General Insurer of the Year award, with a perfect record of 12 monthly satisfaction awards and a sixth straight win in the category. UniSuper has won the Industry Super Fund of the Year award for a third straight year, with nine monthly satisfaction awards, and the overall Super Fund of the Year for a second straight year.

CORPORATES
ROY MORGAN LIMITED, P&N BANK, COMMONWEALTH BANK OF AUSTRALIA – ASX CBA, RAC INSURANCE PTY LTD, UNISUPER LIMITED

Roy Morgan unveils Annual Customer Satisfaction Award winners across all categories

Original article by Roy Morgan
Market Research Update – Page: Online : 11-Apr-25

Roy Morgan has announced the winners of its annual Customer Satisfaction Awards for 2024. The awards recognise outstanding levels of customer satisfaction, as judged by more than 60,000 consumers via the Roy Morgan Single Source survey. The award categories cover sectors such as banking, insurance, superannuation, automotive, retail, telecommunications and utilities. Of the 38 award winners this year, 26 are repeat winners backing up from victory a year ago. The repeat winners include 15 with a perfect record of 12 monthly wins; there were also five first-time winners, and five companies returned to the winner’s circle this year after missing out a year ago. Roy Morgan CEO Michele Levine says the Annual Customer Satisfaction Awards are the gold standard in identifying those companies and brands that stay ahead of the pack by knowing what their customers want and delivering it consistently.

CORPORATES
ROY MORGAN LIMITED

Lexus wins the Roy Morgan Best of the Best Award for Customer Satisfaction

Original article by Roy Morgan
Market Research Update – Page: Online : 11-Apr-25

Car maker Lexus has won the Roy Morgan ‘Best of the Best’ Customer Satisfaction Award for the third time, with a record high customer satisfaction rating of 98.2%. The win for Lexus was its third in the prestigious category after wins in 2017 and 2019. Last year’s winner Aussie Broadband and liquor store chain Dan Murphy’s have filled out the top three. The ‘Best of the Best’ award goes to the company that achieves the highest customer satisfaction of all 38 winners in the Annual Roy Morgan Customer Satisfaction Awards. Lexus won 11 monthly satisfaction awards during 2024 and won its sixth Roy Morgan Car Manufacturer of the Year Award, after previous wins in 2014-2017 and 2019.

CORPORATES
ROY MORGAN LIMITED, LEXUS AUSTRALIA, AUSSIE BROADBAND LIMITED – ASX ABB, DAN MURPHY’S

Bunnings, Kmart and Samsung are Most Trusted Brands in Retail and Consumer Products for 2024

Original article by Roy Morgan
Market Research Update – Page: Online : 9-Dec-24

Roy Morgan has presented the annual Roy Morgan Trusted Brand Awards for Retail and Consumer Products. There were over 90 brands in the running for the awards, across the five categories of Supermarkets, Retail, Department and Discount Department Stores, Consumer Products, and Technology brands. Aldi has claimed the title of the ‘Most Trusted Supermarket Brand’ for 2024. The broader Retail category was again topped by home hardware brand Bunnings, with a third consecutive victory as the ‘Most Trusted Retail Brand’ in Australia. The ‘Most Trusted Brand in Department & Discount Department Stores’ has been won by Kmart for a third year in a row. The winner of the ‘Most Trusted Consumer Products Brand’ is South Korea-based Samsung, which has recorded its third straight victory in the category, while Apple is the ‘Most Trusted Technology Brand’ for a third consecutive year.

CORPORATES
ROY MORGAN LIMITED, ALDI STORES SUPERMARKETS PTY LTD, BUNNINGS GROUP LIMITED, KMART AUSTRALIA LIMITED, SAMSUNG CORPORATION, APPLE PTY LTD

Elders is again crowned Australia’s Most Trusted Agribusiness Brand

Original article by Roy Morgan
Market Research Update – Page: Online : 11-Oct-24

Roy Morgan has once again announced that Elders is Australia’s Most Trusted Agribusiness Brand. The back-to-back win for Elders, which also took out the Agribusiness Products and Services category for a second straight year, cements the Adelaide-based company as one of Australia’s leading agribusinesses. There were several other repeat winners including Zoetis, Bendigo Bank and GrainCorp, which backed up their wins in last year’s inaugural Trusted Agribusiness Brand Awards. The awards are based on interviews with over 1,000 Australians farmers, who were interviewed as part of Roy Morgan’s Farmer Agribusiness Brand Trust survey. More than 60 brands were measured as part of the study.

CORPORATES
ROY MORGAN LIMITED, ELDERS LIMITED – ASX ELD, ZOETIS INCORPORATED, BENDIGO BANK, GRAINCORP LIMITED – ASX GNC

It’s Official: Bunnings is Australia’s Most Trusted Brand

Original article by Roy Morgan
Market Research Update – Page: Online : 11-Oct-24

Roy Morgan has announced the winners of the Trusted Brand Awards for 2024. The awards celebrate the exceptional trust established by these 20 brands across a diverse array of industries and services. Categories include supermarkets, retail, charities, automotive, insurance and government services. The winning brands have had an exceptional year by garnering high levels of trust, and low, or negligible, levels of distrust throughout the year. Impressively, 14 of the winners have built on their wins over the last two years and completed three straight victories as the most Trusted Brands in their respective categories. Additionally, five new brands are celebrating their first Trusted Brand Awards. Meanwhile, Bunning has won Roy Morgan’s coveted ‘Best of the Best’ Most Trusted Brand award, achieving this recognition for the first time. Consistently ranked among the top three Most Trusted Brands in recent years, Bunnings has maintained high levels of trust even as other formerly trusted brands experienced significant declines in their rankings.

CORPORATES
ROY MORGAN LIMITED, BUNNINGS GROUP LIMITED

Roy Morgan Customer Satisfaction Awards: Australia’s winning retailers announced

Original article by Roy Morgan
Market Research Update – Page: Online : 8-May-24

The annual Roy Morgan Customer Satisfaction Awards were awarded in April, and the 16 winners in the retail categories range from many popular and well-known Australian brands to multi-national US retail names. The 13 repeat winners were led by Myer as Department Store of the Year for a ninth straight year, Bunnings Warehouse as Hardware Store of the Year for a seventh year in a row, and Rebel as Sports Store of the Year for the ninth consecutive year. The new category of Online Retailer of the Year was awarded to technology giant Amazon, which won eight monthly awards to run away with the category for its first win. The other first-time winner was Big W, which won Discount Department Store of the Year with a perfect record of 12 straight monthly wins in 2023. Both Amazon and Big W had average customer satisfaction in excess of 90%.

CORPORATES
ROY MORGAN LIMITED, MYER HOLDINGS LIMITED – ASX MYR, BUNNINGS GROUP LIMITED, REBEL SPORT LIMITED, AMAZON.COM INCORPORATED, BIG W DISCOUNT STORES

Roy Morgan Customer Satisfaction Awards 2023: the best brands in banking and finance

Original article by Roy Morgan
Market Research Update – Page: Online : 24-Apr-24

The 2023 Roy Morgan Customer Satisfaction Awards were presented in Melbourne in mid-April. There were a total of 12 awards in the banking and finance categories, including many companies which backed up on wins a year ago. There were four first time winners, two previous winners returning to the winner’s circle and four companies continuing their winning streaks. One of the most impressive first-time winners was P&N Bank, which won the Bank of the Year award, while the Major Bank of the Year was again won by the Commonwealth Bank after winning nine monthly satisfaction awards during 2023. There were two standouts in the superannuation categories during 2023, with UniSuper winning the Industry Super Fund of the Year for a second straight year and the overall Super Fund of the Year, while Australian Ethical was a first-time winner of the Retail Super Fund of the Year. There were six award winners for the insurance categories, with Australian Unity winning all 12 monthly satisfaction awards to be awarded the Private Health Insurer of the Year – Retail for the first time. Other winners included back-to-back winners RAC (Major General Insurer of the Year) and Real Insurance (Risk & Life Insurer of the Year).

CORPORATES
ROY MORGAN LIMITED, P&N BANK, COMMONWEALTH BANK OF AUSTRALIA – ASX CBA, UNISUPER LIMITED, AUSTRALIAN ETHICAL SUPERANNUATION PTY LTD, AUSTRALIAN UNITY LIMITED, RAC INSURANCE PTY LTD, REAL INSURANCE