ThinkNewsBrands and Roy Morgan Total News figures show 20.6 million Australians over the age of 14 engage with news every month

Original article by Roy Morgan
Market Research Update – Page: Online : 28-Feb-23

The latest release of Total News readership shows a slight softening for news consumption for the 12 months to December 2022, down 0.5 per cent compared to the same period in 2021, with 20.6 million Australians continuing to consume news in a four-week period. The readership figures, produced by Roy Morgan for ThinkNewsBrands, show that Total News reaches 97 per cent of the population over the age of 14. Total News represents all news brands across print and digital, as well as standalone news websites. Australia’s trusted masthead brands continue to command large audiences, while Total News continues to engage audiences across all age groups, including the hard-to-reach under-40s.

CORPORATES
ROY MORGAN LIMITED, THINKNEWSBRANDS

Total News readership is up 0.9 per cent for the 12 months to December 2021 with growth in all Australian states and territories

Original article by Roy Morgan
Market Research Update – Page: Online : 1-Mar-22

The latest Total News readership figures produced by Roy Morgan on behalf of ThinkNewsBrands shows that 20.4 million Australians consumed news in a four-week period in the year to December 2021, an increase of 0.9 per cent compared with 2020. The readership figures show that Total News reaches 97 per cent of the population aged 14+. Total News consists of all news brands (print and digital) and digital news websites. Readership has grown in all states and territories, while digital news maintains its position of strength with readership of 19.3 million, up 1.5 per cent year-on-year.

CORPORATES
ROY MORGAN LIMITED, THINKNEWSBRANDS

Total News readership is up 0.9 per cent for the 12 months to December 2021 with growth in all Australian states and territories

Original article by Roy Morgan
Market Research Update – Page: Online : 1-Mar-22

The latest Total News readership figures produced by Roy Morgan on behalf of ThinkNewsBrands shows that 20.4 million Australians consumed news in a four-week period in the year to December 2021, an increase of 0.9 per cent compared with 2020. The readership figures show that Total News reaches 97 per cent of the population aged 14+. Total News consists of all news brands (print and digital) and digital news websites. Readership has grown in all states and territories, while digital news maintains its position of strength with readership of 19.3 million, up 1.5 per cent year-on-year.

CORPORATES
ROY MORGAN LIMITED, THINKNEWSBRANDS

More than 20 million Australians continue to read news

Original article by Roy Morgan
Market Research Update – Page: Online : 24-Aug-21

The first release of Total News readership figures produced by Roy Morgan shows that 20.4 million Australians consume news in a four-week period, an increase of 1 per cent compared to the same period last year. The readership figures, produced for the first time by Roy Morgan for ThinkNewsBrands, refer to the 12 months to June 2021 and show that Total News reaches 97 per cent of the population aged 14+. Total News consists of all news brands (print and digital) and digital news websites. Digital news maintains its position of strength with readership of 19.1 million, 90 per cent of the population aged 14+. Print news has seen a 6 per cent increase compared to the same period last year, now reaching 14.1 million people, or 67 per cent of the population aged 14+. In April, ThinkNewsBrands announced the appointment of Roy Morgan to measure news readership and the retirement of emma (Enhanced Media Metrics Australia).

CORPORATES
ROY MORGAN LIMITED, THINKNEWSBRANDS

News Corp set to ditch printed versions of regional papers

Original article by Max Mason, Sarah Thompson
The Australian Financial Review – Page: 15 : 13-May-20

Sources have indicated that News Corp Australia will shift to digital-only editions of some regional and community newspapers after negotiations to sell the business ended. News Corp launched a number of digital-only newspapers in 2018, with content that is produced by a local reporter being supplemented with stories from other newspapers in its portfolio. News Corp is believed to be considering this model for newspapers that will become digital-only.

CORPORATES
NEWS CORP AUSTRALIA PTY LTD, NEWS CORPORATION – ASX NWS

Roy Morgan releases Enhanced Cross-Platform Audience results for Newspapers & Magazines

Original article by Roy Morgan
Market Research Update – Page: Online : 11-May-20

In this ‘digital first’ view of the media landscape Roy Morgan on Friday released its latest cross-platform audience results for Australian newspapers and magazines for the period January – March 2020. Roy Morgan’s audience numbers also include the first set of Apple News audience measurement numbers for the Australian market. In the March quarter of this year an estimated 19.3 million (92%) Australians aged 14+ read or accessed newspapers or newspaper content in some way – print editions, online via website, app or news platforms (including metropolitan, local and regional titles) in an average four weeks. This includes an estimated 16.4 million (78%) reading or accessing metropolitan titles. Some 15.6 million (74%) Australians aged 14+ read or accessed a magazine or magazine content. Most read or accessed is The Sydney Morning Herald with a cross-platform audience of 8.1 million and followed by its Melbourne stablemate The Age with a cross-platform audience of 5.4 million Australians in an average 4 week period in the March quarter. News Corp’s Daily Telegraph is in third place with a cross-platform audience of 4.7 million in front of its Melbourne counterpart the Herald Sun which now has a cross-platform audience of 4.3 million Australians. Click these links to see all the latest March quarter 2020 Enhanced Cross-Platform Audience results for Newspaper Cross-Platform Audiences at http://www.roymorgan.com/industries/media/readership/cross-platform-audiences-newspapers and Magazine Cross-Platform Audiences at http://www.roymorgan.com/industries/media/readership/cross-platform-audiences-magazines.

CORPORATES
ROY MORGAN LIMITED

First full year since Nine purchase of Fairfax sees audience increases for SMH, The Age and Australian Financial Review

Original article by Roy Morgan
Market Research Update – Page: Online : 7-Feb-20

Roy Morgan has released the latest readership results for Australian newspapers, for the 12 months to December 2019. Now 15.5 million Australians aged 14+ (74.6%) read or access newspapers in an average seven-day period via print or online; this audience increases to 16.6 million (79.7%) when one considers news portals such as news.com.au and the Huffington Post. The standout performer over the past year is again ‘The Australian Financial Review’, which increased its total cross-platform readership by 14.1 per cent to 1,642,000; this was driven by a substantial increase in its digital audience (up 19.9 per cent to 1,402,000). ‘The Sydney Morning Herald’ is still Australia’s most widely-read masthead, with a cross-platform audience of 4,303,000, which is up 4.1 per cent on a year ago. Meanwhile, ‘Good Weekend’ remains Australia’s most widely-read newspaper inserted magazine, with print readership of 819,000 (down 21.6 per cent over the last year). These are the latest findings from the Roy Morgan Single Source survey of 50,422 Australians aged 14+ in the 12 months to December 2019.

CORPORATES
ROY MORGAN LIMITED

15.4 million Australians read newspapers in print or online

Original article by Roy Morgan
Market Research Update – Page: Online : 1-Nov-19

Roy Morgan has released the latest readership results for Australian newspapers, for the 12 months to September 2019. Now 15.4 million Australians aged 14+ (74%) read or access newspapers in an average seven-day period via print or online, a fall of 3.7 per cent from a year ago. The standout performer over the past year is again ‘The Australian Financial Review’, which increased its total cross-platform readership by 17.1 per cent to 1,599,000; this was driven by a substantial increase in its digital audience (up 24.6 per cent to 1,359,000). ‘The Sydney Morning Herald’ is still Australia’s most widely-read masthead, with a cross-platform audience of 4,209,000, which is virtually unchanged on a year ago. Meanwhile, ‘Good Weekend’ remains Australia’s most widely-read newspaper inserted magazine, with print readership of 825,000 (down 25.2 per cent over the last year). These are the latest findings from the Roy Morgan Single Source survey of 49,462 Australians aged 14+ in the 12 months to September 2019.

CORPORATES
ROY MORGAN LIMITED

15.5 million Australians read newspapers in print or online

Original article by Roy Morgan
Market Research Update – Page: Online : 2-Aug-19

Roy Morgan has released the latest readership results for Australian newspapers, for the 12 months to June 2019. Now 15.5 million Australians aged 14+ (75) read or access newspapers in an average seven-day period via print or online, a fall of 3.7 per cent from a year ago. The standout performer over the past year is ‘The Australian Financial Review’, which increased its total cross-platform readership by 15.8 per cent to 1,587,000; this was driven by a substantial increase in its digital audience (up by 23.5 per cent to 1,337,000). ‘The Sydney Morning Herald’ is still Australia’s most widely-read masthead, with a cross-platform audience of 4,125,000, down 3.6 per cent from a year ago. Meanwhile, ‘Good Weekend’ remains Australia’s most widely-read newspaper inserted magazine, with print readership of 916,000 (down 19.6 per cent over the last year). These are the latest findings from the Roy Morgan Single Source survey, derived from in-depth face-to-face interviews with 1,000 Australians each week and over 50,000 each year.

CORPORATES
ROY MORGAN LIMITED

Over 15.7 million Australians read newspapers in print or online

Original article by Roy Morgan
Market Research Update – Page: Online : 13-May-19

Roy Morgan has released the latest readership results for Australian newspapers, for the 12 months to March 2019. Over 15.7 million Australians aged 14+ (76.3%) now read or access newspapers in an average seven-day period via print or online, a fall of 2.2 per cent from a year ago. Although most leading newspapers had a decline in total cross-platform readership, ‘The Australian Financial Review’ increased its digital audience over the last year, up by 4.6 per cent to 1,469,000; ‘The Saturday Paper grew its total cross-platform audience by 16.7 per cent to 259,000. ‘The Sydney Morning Herald’ is still Australia’s most widely-read masthead, with a cross-platform audience of 4,043,000, down 5.3 per cent from a year ago. Meanwhile, ‘Good Weekend’ remains Australia’s most widely-read newspaper inserted magazine, with print readership of 1,006,000 (down 13.8 per cent over the last year).

CORPORATES
ROY MORGAN LIMITED